Google Website Optimizer

Tutorials & Videos

If you are new to website optimization, or just new to Google's Website Optimizer, these videos will help get you up to speed.

Google Website Optimizer Tour
What if there were a way to find out which images, headlines, and website copy are most effective at getting your website visitors to convert? There is, with Google Website Optimizer.

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A/B Experiments in 5 Minutes
Learn how to quickly set up A/B experiments in Google Website Optimizer. A great start for first-time testers.

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Creating Multivariate Experiments
Create and launch multivariate experiments in just minutes with Google Website Optimizer.

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What Should I Test?
Learn testing & optimization best practices, how to identify the top elements to test on your webpages, and common mistakes people make when developing new content to test.

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The Google Trifecta
Learn how to use Google Website Optimizer, Webmaster Tools, and Google Analytics to get a comprehensive understanding of your visitors and improve your web pages. This is the ultimate webinar for anyone who owns, operates, or manages a website.

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