CA2410798A1 - System and method allowing advertisers to manage search listings in a pay for placement search system using grouping - Google Patents

System and method allowing advertisers to manage search listings in a pay for placement search system using grouping Download PDF

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Publication number
CA2410798A1
CA2410798A1 CA002410798A CA2410798A CA2410798A1 CA 2410798 A1 CA2410798 A1 CA 2410798A1 CA 002410798 A CA002410798 A CA 002410798A CA 2410798 A CA2410798 A CA 2410798A CA 2410798 A1 CA2410798 A1 CA 2410798A1
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CA
Canada
Prior art keywords
search
grouping
pay
search listings
listings
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CA002410798A
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French (fr)
Other versions
CA2410798C (en
Inventor
Ann-Bettina Colace
Scott W. Snell
Jeremy Daw
Dominic Dough-Ming Cheung
Benjamin James Watkins
Thomas A. Soulanille
Matthew S. Ropp
Gabriel Graham
Peng Zhao
Kenneth A. Kharma
Susan Florence Phillips
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Altaba Inc
Original Assignee
Overture Services Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Family has litigation
First worldwide family litigation filed litigation Critical https://patents.darts-ip.com/?family=25541210&utm_source=google_patent&utm_medium=platform_link&utm_campaign=public_patent_search&patent=CA2410798(A1) "Global patent litigation dataset” by Darts-ip is licensed under a Creative Commons Attribution 4.0 International License.
Application filed by Overture Services Inc filed Critical Overture Services Inc
Publication of CA2410798A1 publication Critical patent/CA2410798A1/en
Application granted granted Critical
Publication of CA2410798C publication Critical patent/CA2410798C/en
Anticipated expiration legal-status Critical
Expired - Fee Related legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10—TECHNICAL SUBJECTS COVERED BY FORMER USPC
    • Y10S—TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10S707/00—Data processing: database and file management or data structures
    • Y10S707/99931—Database or file accessing
    • Y10S707/99933—Query processing, i.e. searching
    • Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10—TECHNICAL SUBJECTS COVERED BY FORMER USPC
    • Y10S—TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10S707/00—Data processing: database and file management or data structures
    • Y10S707/99931—Database or file accessing
    • Y10S707/99933—Query processing, i.e. searching
    • Y10S707/99935—Query augmenting and refining, e.g. inexact access
    • Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10—TECHNICAL SUBJECTS COVERED BY FORMER USPC
    • Y10S—TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10S707/00—Data processing: database and file management or data structures
    • Y10S707/99941—Database schema or data structure
    • Y10S707/99943—Generating database or data structure, e.g. via user interface

Abstract

A system for advertisers to efficiently manage their search listings in placement database search system includes grouping means for managing multiple categories for the search listings and query means for searching search listings. The system further includes quick-fill means for modifying an attribute in plurality of search listings by specifying the modification at single location.
CA002410798A 2001-11-13 2002-11-01 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping Expired - Fee Related CA2410798C (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US09/994,912 US6826572B2 (en) 2001-11-13 2001-11-13 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping
US09/994,912 2001-11-13

Publications (2)

Publication Number Publication Date
CA2410798A1 true CA2410798A1 (en) 2003-05-13
CA2410798C CA2410798C (en) 2008-01-29

Family

ID=25541210

Family Applications (1)

Application Number Title Priority Date Filing Date
CA002410798A Expired - Fee Related CA2410798C (en) 2001-11-13 2002-11-01 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping

Country Status (9)

Country Link
US (3) US6826572B2 (en)
EP (1) EP1310898A1 (en)
JP (1) JP4467878B2 (en)
KR (1) KR20030040075A (en)
CN (1) CN1420429A (en)
AU (1) AU2002301600C1 (en)
CA (1) CA2410798C (en)
DE (1) DE10252805A1 (en)
GB (1) GB2384074A (en)

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