CA2444521A1 - Location-based services - Google Patents

Location-based services Download PDF

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Publication number
CA2444521A1
CA2444521A1 CA002444521A CA2444521A CA2444521A1 CA 2444521 A1 CA2444521 A1 CA 2444521A1 CA 002444521 A CA002444521 A CA 002444521A CA 2444521 A CA2444521 A CA 2444521A CA 2444521 A1 CA2444521 A1 CA 2444521A1
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Canada
Prior art keywords
remote terminal
request
location
information
business
Prior art date
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Granted
Application number
CA002444521A
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French (fr)
Other versions
CA2444521C (en
Inventor
Michael L. Gailey
Eric A. Portman
Michael J. Burgiss
Chad S. Holmes
Angela King Smith
Ashton F. Pitts Iii
Stephen L. Dempsen
Vinny Wai-Yan Che
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Accenture Global Services Ltd
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Individual
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Publication date
Priority claimed from US09/946,111 external-priority patent/US6944447B2/en
Application filed by Individual filed Critical Individual
Priority to CA2742308A priority Critical patent/CA2742308C/en
Publication of CA2444521A1 publication Critical patent/CA2444521A1/en
Application granted granted Critical
Publication of CA2444521C publication Critical patent/CA2444521C/en
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/50—Network services
    • H04L67/52—Network services specially adapted for the location of the user terminal
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20—Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/24—Querying
    • G06F16/245—Query processing
    • G06F16/2452—Query translation
    • G06F16/24522—Translation of natural language queries to structured queries
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/30—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
    • G06F16/33—Querying
    • G06F16/3331—Query processing
    • G06F16/334—Query execution
    • G06F16/3344—Query execution using natural language analysis
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G06F16/9537—Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G10—MUSICAL INSTRUMENTS; ACOUSTICS
    • G10L—SPEECH ANALYSIS OR SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING; SPEECH OR AUDIO CODING OR DECODING
    • G10L15/00—Speech recognition
    • G10L15/08—Speech classification or search
    • G10L15/18—Speech classification or search using natural language modelling
    • G10L15/1822—Parsing for meaning understanding
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M3/00—Automatic or semi-automatic exchanges
    • H04M3/42—Systems providing special services or facilities to subscribers
    • H04M3/42204—Arrangements at the exchange for service or number selection by voice
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M3/00—Automatic or semi-automatic exchanges
    • H04M3/42—Systems providing special services or facilities to subscribers
    • H04M3/42348—Location-based services which utilize the location information of a target
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M3/00—Automatic or semi-automatic exchanges
    • H04M3/42—Systems providing special services or facilities to subscribers
    • H04M3/487—Arrangements for providing information services, e.g. recorded voice services or time announcements
    • H04M3/493—Interactive information services, e.g. directory enquiries ; Arrangements therefor, e.g. interactive voice response [IVR] systems or voice portals
    • H04M3/4936—Speech interaction details
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H04W4/029—Location-based management or tracking services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/20—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/20—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
    • H04W4/23—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel for mobile advertising
    • G—PHYSICS
    • G10—MUSICAL INSTRUMENTS; ACOUSTICS
    • G10L—SPEECH ANALYSIS OR SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING; SPEECH OR AUDIO CODING OR DECODING
    • G10L15/00—Speech recognition
    • G10L15/26—Speech to text systems
    • G—PHYSICS
    • G10—MUSICAL INSTRUMENTS; ACOUSTICS
    • G10L—SPEECH ANALYSIS OR SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING; SPEECH OR AUDIO CODING OR DECODING
    • G10L15/00—Speech recognition
    • G10L15/28—Constructional details of speech recognition systems
    • G10L15/30—Distributed recognition, e.g. in client-server systems, for mobile phones or network applications
    • G—PHYSICS
    • G10—MUSICAL INSTRUMENTS; ACOUSTICS
    • G10L—SPEECH ANALYSIS OR SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING; SPEECH OR AUDIO CODING OR DECODING
    • G10L15/00—Speech recognition
    • G10L15/22—Procedures used during a speech recognition process, e.g. man-machine dialogue
    • G10L2015/226—Procedures used during a speech recognition process, e.g. man-machine dialogue using non-speech characteristics
    • G10L2015/228—Procedures used during a speech recognition process, e.g. man-machine dialogue using non-speech characteristics of application context
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/2866—Architectures; Arrangements
    • H04L67/30—Profiles
    • H04L67/306—User profiles
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M2201/00—Electronic components, circuits, software, systems or apparatus used in telephone systems
    • H04M2201/40—Electronic components, circuits, software, systems or apparatus used in telephone systems using speech recognition
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M2207/00—Type of exchange or network, i.e. telephonic medium, in which the telephonic communication takes place
    • H04M2207/18—Type of exchange or network, i.e. telephonic medium, in which the telephonic communication takes place wireless networks
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M2242/00—Special services or facilities
    • H04M2242/15—Information service where the information is dependent on the location of the subscriber
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M2242/00—Special services or facilities
    • H04M2242/30—Determination of the location of a subscriber

Abstract

The present invention discloses a method and system for providing location-based services to a remote terminal (12) that is connected to various types of communication systems (14, 32, 36). A tailored request for information is generated with the remote terminal. In addition, a geographic indicator associated with the remote terminal is also generated in the preferred embodiment.

Claims (183)

1. A method of providing location-based services in a communication system including a plurality of remote terminals, comprising the steps of:
generating a tailored request for information using said remote terminal;
generating a geographic indicator associated with said remote terminal;
transmitting said tailored request for information and said geographic indicator to a location-based application server;
generating a structured response to said tailored request for information with said location-based application server, wherein said structured response is dependent on said geographic indicator of said remote terminal; and transmitting said structured response to said remote terminal.
2. The method of claim 1, wherein said tailored request for information is a voice signal provided by a user of said remote terminal.
3. The method of claim 1, wherein said tailored request for information is transmitted using a wireless application protocol and comprises a text-based tailored request for information.
4. The method of claim 1, wherein said tailored request for information is transmitted to said location-based application server from said remote terminal using a web-based protocol.
5. The method of claim 1, wherein said tailored request for information is transmitted to said location-based application server from said remote terminal in a structured format by selections made from menus generated on a display of said remote terminal.
6. The method of claim 1, wherein said tailored request for information comprises a request for directory assistance including a last name and a first name of a person for which information has been requested.
7. The method of claim 1, wherein said tailored request for information may be selected from a group of requests, including a request for information on a particular business/service, a request for information on a governmental agency, office, department, or person holding office.
8. The method of claim 1, wherein said tailored request for information comprises a request for information on a particular product or brand of merchandize or service
9. The method of claim 1, wherein said geographic indicator is based on a respective geographic location of said remote terminal.
10. The method of claim 1, wherein said geographic indicator is defined by a user of said remote terminal.
11. The method of claim 1, wherein said structured response comprises a voice signal.
12. The method of claim 2, further comprising the step of processing said voice signal with a voice recognition application and a natural language processing application to determine the content of said tailored request for information.
13. A location-based services system, comprising:
a remote terminal capable of generating a tailored request for information and a geographic indicator;
a location-based application server connected to said remote terminal operable to receive said tailored request for information and said geographic indicator from said remote terminal; and wherein said location-based application server is programmed to generate a structured response to said tailored request for information that is dependent on said geographic indicator, wherein said structured response is transmitted to said remote terminal.
14. The location-based services system of claim 13, wherein said tailored request for information comprises a voice signal provided by a user of said remote terminal.
15. The location-based services system of claim 13, wherein said tailored request for information is transmitted to said location-based application server using a wireless application protocol and comprises a text-based tailored request for information.
16. The location-based services system of claim 13, wherein said tailored request for information is transmitted to said location-based application server using a web-based protocol.
17. The location-based services system of claim 13, wherein said tailored request for information comprises a request for directory assistance that may include a first name, a last name, a first initial, a last initial, a partial home address comprised of a city, a state, a street name, a street number, a zip code, a country of a person for which information has been requested.
18. The location-based services system of claim 13, wherein said tailored request for information comprises a request for information about a particular business/service that may include a business name, a business address, a type of business, a type of product, a type of service offered, a price range of products, a price range of services offered, and a geographic location.
19. The location-based services system of claim 13, wherein said tailored request for information may be selected from a group of requests including a request for information about a particular product or service, a request for information on a brand of product, and a request for information on a respective type of product or service.
20. The location-based services system of claim 13, wherein said geographic indicator is determined by a respective geographic location of said remote terminal.
21. The location-based services system of claim 13, wherein said geographic indicator is defined by a user of said remote terminal.
22. The location-based services system of claim 13, wherein said structured response comprises a voice signal.
23. The location-based services system of claim 13, wherein said remote terminal is a wireless communication device that is connected to a wireless communication system.
24. A method of providing location-based services to a remote terminal in a wireless communication system, comprising the steps of:
generating a voice-based tailored request for information with said remote terminal;
transmitting said voice-based tailored request for information to a voice recognition server connected to said remote terminal;
interpreting said voice-based tailored request with a voice recognition application and a natural language processing application located on said voice recognition server to generate a structured request that is sent to a location-based application server;
obtaining a geographic indicator of said remote terminal with said location-based application server;
processing said structured request with said location-based application server to generate a structured response to said structured request that is based on said geographic indicator of said remote terminal; and directing said structured response to a voice synthesis server that is programmed to create a voice response to said voice-based tailored request for information that is sent to said remote terminal.
25. The method of claim 24, wherein said voice-based tailored request for information comprises a request for directory assistance including a first name and a last name of a person for which information has been requested.
26. The method of claim 24, wherein said tailored request for information comprises a request about a respective business/service.
27. The method of claim 24, wherein said tailored request for information comprises a request about a respective product.
28. A location-based services system, comprising:
a remote terminal connected to a base station, wherein said remote terminal is capable of generating a voice-based tailored request for information;
a voice recognition server connected to said base station for interpreting said voice-based tailored request for information and generating a structured request based on said voice-based tailored request for information;
a location-based application server connected to said voice recognition server for processing said structured request generated by said voice recognition server, wherein said location-based application server is operable to obtain a geographic indicator of said remote terminal to thereby generate a structured response to said voice-based tailored request for information that is based on said geographic indicator of said remote terminal; and a voice synthesis server connected to said location-based application server for transforming said structured response into a voice response that is transmitted to said remote terminal.
29. The location-based services system of claim 28, wherein said tailored request for information comprises a request for directory assistance including a first name and a last name of a person for which information has been requested.
30. The location-based services system of claim 28, wherein said tailored request for information comprises a request for a particular business/service.
31. The location-based services system of claim 28, wherein said tailored request for information comprises a request for a particular product or name brand.
32. The location-based services system of claim 28, wherein said voice recognition server includes a voice recognition application and a natural language processing application for interpreting said voice-based tailored request for information.
33. The location-based services system of claim 28, wherein said geographic indicator is based on a present geographic location of said remote terminal.
34. The location-based services system of claim 28, wherein said geographic indicator is defined by a user of said remote terminal.
35. A method of providing location-based services to a remote terminal in a wireless communication system, comprising the steps of:
generating a text-based tailored request for information with said remote terminal;
transmitting said text-based tailored request for information to a wireless application protocol server connected to said remote terminal using a wireless application protocol;

interpreting said text-based tailored request for information with said wireless application protocol server to generate a structured request that is sent to a location-based application server;

obtaining a geographic indicator of said remote terminal with said location-based application server;

processing said structured request with said location-based application server to generate a structured response to said structured request that is based on said geographic indicator of said remote terminal; and directing said structured response to said remote terminal.
36. The method of claim 35, wherein said text-based tailored request for information comprises a request for directory assistance including a first name and a last name of a person for which information has been requested.
37. The method of claim 35, wherein said text-based tailored request for information comprises a request about a respective business/service.
38. The method of claim 35, wherein said text-based tailored request for information comprises a request about a respective product.
39. A method of providing natural language processing in a communication system, comprising the steps of:

generating a voice request with a remote terminal;

transmitting said voice request to a base station;

identifying a plurality of words contained in said voice request with a voice recognition application;

identifying a grammar associated with each said word;

categorizing each said word into a respective grammar category; and generating a structured response to said voice request with a response generation application.
40. The method of claim 30, further comprising the step of generating a structured request based on said categorization of said words.
41. The method of claim 40, further comprising the step of searching for matches to said structured request in a database of products with said response generation application.
42. The method of claim 39, further comprising the step of narrowing said structured response to a geographic area in which said remote terminal is located.
43. The method of claim 39, wherein said voice request contains a request for a particular product.
44. The method of claim 39, wherein the grammar is selected from a group of grammars consisting of a noun, an adjective, an adverb, a preposition, a conjunction, a pronoun, a verb and an interjection.
45. The method of claim 39, wherein said structured response is generated as a voice response.
46. The method of claim 39, wherein said structured response is generated as a text message.
47. The method of claim 39, further comprises the step of transmitting said structured response to said remote terminal.
48. A wireless communication system with natural language processing, comprising:

a remote terminal connected to a base station, wherein a user of said remote terminal is capable of generating a voice request that is transmitted to said base station;

a voice recognition application connected to said base station, wherein said voice recognition application identifies a plurality of words contained in said voice request;

a natural language processing application connected to said voice recognition application, wherein said natural language processing application generates a structured request based on the words contained in said voice request; and a response generation application connected to said natural language processing application for generating a structured response to said structured request.
49. The wireless communication system of claim 48, further comprising a voice synthesis application connected to said response generation application for transforming said structured response into a voice response.
50. The wireless communication system of claim 48, wherein said natural language processing application categorizes the words contained in said voice request into a respective one of a plurality of grammar categories.
51. The wireless communication system of claim 50, wherein said words in said grammar categories are used by said response generation application to locate a product identified in said voice request.
52. The wireless communication system of claim 50, wherein said voice request contains a request for a particular product.
53. The wireless communication system of claim 50, wherein said response generation application searches for matches in a product database to generate said structured response.
54. The wireless communication system of claim 50, wherein said structured response is generated as a text message that is sent to said remote terminal.
55. A method of providing natural language processing in a location-based services system, comprising the steps of:

generating a voice request with a remote terminal;

transmitting said voice request to a base station;

identifying a plurality of words contained in said voice request with a voice recognition application;

identifying a grammar associated with each said word;

categorizing each said word into a respective grammar category;

determining the geographic location of said remote terminal; and generating a structured response to said voice request with a response generation application that is within a predetermined geographic location of said remote terminal.
56. The method of claim 55, further comprising the step of generating a structured request based on said categorization of said words.
57. The method of claim 56, further comprising the step of searching for matches to said structured request in a database of products with said response generation application.
58. The method of claim 55, wherein said voice request contains a request for a particular product.
59. The method of claim 55, wherein the grammar is selected from a group of grammars consisting of a noun, an adjective, an adverb, a preposition, a conjunction, a pronoun, a verb and an interjection.
60. The method of claim 55, wherein said structured response is generated as a voice response.
61. The method of claim 55, wherein said structured response is generated as a text message.
62. The method of claim 55 further comprises the step of transmitting said structured response to said remote terminal.
63. A method for creating advertising content in a communication network, comprising the steps of:

generating an advertising campaign parameter entry form on a business remote terminal;

entering advertising campaign parameters into said advertising campaign parameter entry form using said business remote terminal;

transmitting said advertising campaign parameters to an advertiser portal;

directing said advertising campaign parameters to a create campaign application;

creating an advertising campaign with said create campaign application based on said advertising parameters; and storing said advertising campaign in a business database.
64. The method of claim 63, wherein said advertising campaign parameter entry form is generated with a campaign management interface application.
65. The method of claim 63, wherein said advertising campaign parameters are transmitted to said advertiser portal as a mark-up language file.
66. The method of claim 63, wherein said advertising campaign parameter entry form is generated with a web browser.
67. The method of claim 63, further comprising the step of limiting said advertising campaign to a specific geographic region.
68. The method of claim 63, further comprising the step of providing an edit campaign application on said advertiser portal that allows said business remote terminal to edit said advertising campaign.
69. The method of claim 63, further comprising the step of providing a delete campaign application on said advertiser portal that allows said business remote terminal to delete said advertising campaign.
70. The method of claim 63, wherein said business remote terminal is a wireless communication device.
71. A communication network with an advertising campaign creation management application, comprising:

a location-based services system connected to a plurality of consumer remote terminals;

an advertiser portal connected to said location-based services system;

a campaign management interface application provided through said advertiser portal operable to generate an advertising campaign parameter entry form;

a business remote terminal connected to said advertiser portal that is capable of accessing said campaign management interface application to create an advertising campaign directed towards said consumer remote terminals by entering advertising parameters in said advertising campaign parameter entry form; and a business database for storing said advertising campaign.
72. The communication network of claim 71, wherein said remote terminals are wireless communication devices.
73. The communication network of claim 71, wherein said advertising campaign parameter entry form is generated using a web browser.
74. The communication network of claim 71, wherein said advertising campaign parameter entry form is generated as a mark-up language file.
75. The communication network of claim 71, further comprising a create campaign application for extracting advertising parameters from said advertising campaign parameter entry form to create said advertising campaign.
76. The communication network of claim 71, wherein said advertising campaign is associated with a specific geographic region.
77. The communication network of claim 71, further comprising an edit campaign application operable to allow said business remote terminal to edit said advertising campaign after being stored in said business database.
78. The communication network of claim 71, further comprising the step of providing a delete campaign application operable to allow said business remote terminal to delete said advertising campaign after being stored in said business database.
79. The communication network of claim 71, wherein said business remote terminal is a wireless communication device.
80. A method for managing the creation of business listings in a communication network, comprising the steps of:

generating a business listing entry form on a business remote terminal;

entering business listing data into said business listing entry form using said business remote terminal;

transmitting said business listing data to an advertiser portal;

directing said business listing data to a create business listing application;

creating a business listing with said create business listing application based on said business data; and storing said business listing in a business profile database.
81. The method of claim 80, wherein said business listing data is transmitted to said advertiser portal using a mark-up language file.
82. The method of claim 80, wherein said business listing entry form is generated on a web browser.
83. The method of claim 80, wherein said business listing entry form is generated by a business profile interface application.
84. The method of claim 80, wherein said business listing data may be selected from a group of business data consisting of a business name, a business category, a product type, a service type, a business address, a business URL, a product name, a model name, a brand name, a price, an address and an operating hours indication.
85. The method of claim 80, further comprising the step of providing an edit business listing application operable to allow said business remote terminal to edit said business listing after being stored in said business profile database.
86. The method of claim 80, further comprising the step of providing a delete business listing application operable to allow said business remote terminal to delete said business listing after being stored in said business profile database.
87. The method of claim 80, wherein said business remote terminal is a wireless communication device.
88. A communication network with a business listing management interface, comprising:

a location-based services system connected to a plurality of consumer remote terminals;

an advertiser portal connected to said location-based services system;

a business listing interface application operable to create a business listing data entry form;

a business remote terminal connected to said advertiser portal that is capable of accessing said business listing interface application to generate a business listing that is directed towards users of said consumer remote terminals by entering business listing data into said business listing data entry form; and a business profile database for storing said business listing.
89. The communication network of claim 88, wherein said business remote terminal is a wireless communication device.
90. The communication network of claim 88, wherein said business listing data entry form is generated on a web browser.
91. The communication network of claim 88, wherein said business listing data entry form is generated as a mark-up language file.
92. The communication network of claim 88, further comprising a create business listing application for extracting said business listing data from said business listing data entry form to create said business listing.
93. The communication network of claim 88, wherein said business listing data may be selected from a group of data consisting of a business name, a business category, a product type, a service type, a business address, a business URL, a product name, a model name, a brand name, a price, an address and an operating hours indication.
94. The communication network of claim 88, wherein said business listings are classified according to a predefined geographic region so that only consumer remote terminals located within that predefined geographic region can access said business listings.
95. The communication network of claim 88, further comprising an edit business listing application that allows said business remote terminal to edit said business listing.
96. The communication network of claim 88, further comprising a delete business listing application that allows said business remote terminal to delete said business listing.
97. The communication network of claim 88, wherein said business remote terminal is a wireless communication device.
98. A method for editing advertising content in a communication network, comprising the steps of:
retrieving a predetermined advertising campaign associated with a respective advertiser using a campaign management interface application located on an advertiser portal, wherein said advertising campaign includes a plurality of advertising parameters;
transmitting said advertising campaign to a business remote terminal;
generating a view of said advertising campaign on said business remote terminal;
editing said advertising parameters with said business remote terminal;
transmitting said advertising campaign back to said advertiser portal;
processing said advertising campaign with an edit campaign application; and storing said advertising campaign in a business database.
99. The method of claim 98, wherein said business remote terminal is a wireless communication device.
100. The method of claim 98, wherein said view of said advertising campaign is generated with a web browser.
101. A method for editing business listing content in a communication network, comprising the steps of:
retrieving a predetermined business listing associated with a respective business using a business profile interface application located on an advertiser portal, wherein said business listing includes a plurality of business listing parameters;
transmitting said business listing to a business remote terminal;
generating a view of said business listing on said business remote terminal;
editing said business listing parameters of said business listing;
transmitting said business listing back to said advertiser portal;
processing said edited business listing with an edit business listing application;
and storing said business listing in a business profile database.
102. The method of claim 101, wherein said business remote terminal is a wireless communication device.
103. The method of claim 101, wherein said view of said business listing is generated with a web browser.
104. A method for providing advertising effectiveness searching capabilities in a location-based services system, comprising the steps of:
storing usage information for advertising campaigns placed on said location-based services system;
generating a search request form on a remote terminal;
entering a search request into said search request form with said remote terminal;
transmitting said search request to an advertising effectiveness application;
searching said usage information to generate a response to said search request;
and transmitting said response to said remote terminal.
105. The method of claim 104, wherein said usage information is stored in a usage data database.
106. The method of claim 104, wherein said usage information may be selected from a group of information including a time of access, a location of access, an identity of individuals who received a respective advertising campaign, a total number of people who received a respective advertising campaign, a total number of people who responded to a respective advertising campaign, a time and date a respective advertising campaign was run, a product listing for a respective advertising campaign and a service listing for a respective advertising campaign.
107. The method of claim 104, wherein said search request form is generated on a web browser located on said remote terminal.
108. The method of claim 104, wherein a usage analysis user interface application generates said search request form.
109. The method of claim 104, further comprising the step of formatting said response into viewable segments with a data scoring application.
110. The method of claim 104, wherein a usage analysis user interface application is used to transmit said response to said remote terminal.
111. The method of claim 104, wherein said remote terminal is a wireless communication device.
112. A method for providing predictive modeling in a location-based services system, comprising:
creating an advertising campaign with a remote terminal;
transmitting said advertising campaign to a predictive modeling application;
searching a profile data file and a usage data database to generate a predictive model for said advertising campaign; and transmitting said predictive model to said remote terminal.
113. The method of claim 112, wherein said advertising campaign includes at least one business rule.
114. The method of claim 113, further comprising the step of extracting said at least one business rule with a business rule application.
115. The method of claim 112, wherein a usage analysis user interface application is used to generate said sample advertising campaign.
116. The method of claim 112, wherein said predictive modeling application is located on an advertiser portal connected to said location-based services system.
117. The method of claim 112, wherein said predictive model is formatted in a viewable format using a data scoring application.
118. The method of claim 112, wherein said predictive model is transmitted to said remote terminal using a usage analysis user interface application.
119. The method of claim 112, wherein said remote terminal is a wireless communication device.
120. A method for searching usage information in a location-based services system, comprising the steps of:
storing usage information for said location-based services system in a usage data database;
providing an advertiser portal to a remote terminal;
generating a search request form on said remote terminal;

inputting a search request into said search request form using said remote terminal;
transmitting said search request to said advertiser portal;
searching said usage data database to generate a response to said search request; and transmitting said response to said remote terminal.
121. The method of claim 120, wherein said search request form is generated with a usage analysis user interface application on said advertiser portal.
122. The method of claim 120, further comprising the step of formatting said response into a viewable format with a data scoring application.
123. The method of claim 120, wherein said response is transmitted to said remote terminal with a usage analysis user interface application on said advertiser portal.
124. The method of claim 120, wherein said remote terminal is a wireless communication device.
125. A method for routing call failures, comprising the steps of;
connecting a remote terminal to a location-based services system;
generating a voice-based tailored request for information using said remote terminal;
interpreting said voice-based tailored request for information with a voice recognition application; and routing said remote terminal connection to a call center server if said voice recognition application fails to interpret said voice-based tailored request for information to a predetermined level of accuracy.
126. The method of claim 125, further comprising the step of connecting an operator to said remote terminal to assist a user of said remote terminal by entering a request for information from said user into a location-based application server.
127. The method of claim 126, further comprising the step of generating a structured response to said request for information with said location-based application server.
128. The method of claim 127, further comprising the step of transmitting said structured response to said remote terminal.
129. The method of claim 127, further comprising the step of transmitting said structured response to a voice synthesis server that is operable to create a voice response that is sent to said remote terminal.
130. The method of claim 125, further comprising the step of determining a geographic location of said remote terminal and forwarding an indication of said geographic location to said call center server.
131. The method of claim 125, further comprising the step of generating a message notifying a user of said remote terminal that an operator is being connected to said remote terminal.
132. A call failure system for a location-based services system, comprising:
a remote terminal connected to said location-based services system, wherein said remote terminal is used to generate a voice-based tailored request for information;
a voice recognition application connected to said remote terminal for interpreting said voice-based tailored request for information; and a call center server connected to said location-based services system, wherein said connection to said remote terminal is routed to said call center server if said voice recognition application fails to interpret said voice-based tailored request for information to a predetermined level of accuracy.
133. The call failure system for a location-based services system of claim 132, wherein an operator connected to said call center server assists a user of said remote terminal by entering a request for information into a location-based application server.
134. The call failure system for a location-based services system of claim 133, wherein said location-based application server generates a structured response to said request for information.
135. The call failure system for a location-based services system of claim 134, wherein said structured response is transmitted to said remote terminal.
136. The call failure system for a location-based services system of claim 134, wherein said structured response is sent to a voice synthesis server that is operable to create a voice response that is sent to said remote terminal.
137. The call failure system for a location-based services system of claim 132, wherein a geographic location of said remote terminal is determined and transmitted to said call center server.
138. The call failure system for a location-based services system of claim 132, wherein a message is generated that is transmitted to said remote terminal notifying a user of said remote terminal that an operator is being connected to said remote terminal.
139. A method for routing call failures, comprising the steps of;
connecting a remote terminal to a location-based services system;
generating a voice-based tailored request for information using said remote terminal;
interpreting said voice-based tailored request for information with a voice recognition application;
transmitting said interpretation of said voice-based tailored request for information from said voice recognition application to a natural language processing application; and routing said remote terminal connection to a call center server if said natural language processing application fails to interpret the intent of said voice-based tailored request for information to a predetermined level of accuracy.
140. The method of claim 139, further comprising the step of connecting an operator to said remote terminal to assist a user of said remote terminal by entering a request for information from said user into a location-based application server.
141. The method of claim 140, further comprising the step of generating a structured response to said request for information with said location-based application server.
142. The method of claim 141, further comprising the step of transmitting said structured response to said remote terminal.
143. The method of claim 141, further comprising the step of transmitting said structured response to a voice synthesis server that is operable to create a voice response that is sent to said remote terminal.
144. The method of claim 139, further comprising the step of determining a geographic location of said remote terminal and forwarding an indication of said geographic location to said call center server.
145. The method of claim 139, further comprising the step of generating a message notifying a user of said remote terminal that an operator is being connected to said remote terminal.
146. A call failure system for a location-based services system, comprising:
a remote terminal connected to said location-based services system, wherein said remote terminal is used to generate a voice-based tailored request for information;
a voice recognition application connected to said remote terminal for interpreting said voice-based tailored request for information;
a natural language processing application connected to said voice recognition application for determining the intent of the voice-based request for information; and a call center server connected to said location-based services system, wherein said connection to said remote terminal is routed to said call center server if said natural language processing application fails to determine the intent of the said voice-based tailored request for information to a predetermined level of accuracy.
147. The call failure system for a location-based services system of claim 146, wherein an operator connected to said call center server assists a user of said remote terminal by entering a request for information into a location-based application server.
148. The call failure system for a location-based services system of claim 147, wherein said location-based application server generates a structured response to said voice-based tailored request for information.
149. The call failure system for a location-based services system of claim 148, wherein said structured response is transmitted to said remote terminal.
150. The call failure system for a location-based services system of claim 148, wherein said structured response is sent to a voice synthesis server that is operable to create a voice response that is sent to said remote terminal.
151. The call failure system for a location-based services system of claim 146, wherein a geographic location of said remote terminal is determined and transmitted to said call center server.
152. The call failure system for a location-based services system of claim 146, wherein a message is generated that is transmitted to said remote terminal notifying a user of said remote terminal that an operator is being connected to said remote terminal.
153. A method for tracking purchases in a location-based services system, comprising the steps of:
receiving a request for information on a particular product from a consumer using a remote terminal;
generating a geographically tailored response to said request with said location-based services system;
displaying at least one offer to said consumer based on said geographically tailored response; and processing an acceptance of a respective offer made by said consumer.
154. The method of claim 153, further comprising the step of assigning a campaign offer identifier to each said geographically tailored response.
155. The method of claim 154, further comprising the step of storing said campaign offer identifier and said offer in a usage database.
156. The method of claim 155, further comprising the step of associating said campaign offer identifier with said consumer and a respective business making said offer.
157. The method of claim 155, further comprising the step of charging said consumer for said product.
158. The method of claim 157, wherein an electronic payment card is charged for said product.
159. The method of claim 158, further comprising the step of storing information about said electronic payment card, wherein said information may be selected from a group of information including a card number, a merchant code, a merchant name, a merchant address, a transaction type, a identifier of products purchased, an amount of purchase, a date of purchase and a time of purchase.
160. The method of claim 153, wherein said geographically tailored response is generated based on a geographic setting made on said remote terminal by said consumer.
161. The method of claim 153, further comprising the step of storing a plurality of information about said offer, wherein said information is selected from a group of information including a campaign identifier, a merchant name, a consumer identifier, a campaign code, a date, a time, a geographic location of said consumer and an offer number.
162. A method for tracking purchases in a location-based services system, comprising the steps of:
generating a tailored request for information on a product using a remote terminal;
generating a geographic indicator associated with said remote terminal;
transmitting said tailored request for information on said product and said geographic indicator to a location-based application server;
generating a structured response to said tailored request for information on said product with said location-based application server, wherein said structured response is dependent on said geographic indicator of said remote terminal;
transmitting said structured response to said remote terminal in the form of at least one offer;
displaying said offer on said remote terminal; and transmitting an acceptance of said offer to said location-based application server.
163. The method of claim 162, further comprising the step of assigning a campaign offer identifier to each said offer.
164. The method of claim 162, further comprising the step of storing a plurality of information about said offer, wherein said information is selected from a group of information including a campaign identifier, a merchant name, a consumer identifier, a campaign code, a date, a time, a geographic location of said consumer and an offer number.
165. The method of claim 162, further comprising the step of charging an electronic payment card associated with a user of said remote terminal.
166. The method of claim 162, further comprising the step of storing information about said electronic payment card, wherein said information may be selected from a group of information including a card number, a merchant code, a merchant name, a merchant address, a transaction type, a identifier of products purchased, an amount of purchase, a date of purchase and a time of purchase.
167. The method of claim 162, wherein said tailored request for information on said product is a voice signal provided by a user of said remote terminal.
168. The method of claim 162, wherein said tailored request for information on said product is transmitted using a wireless application protocol and comprises a text-based tailored request for information.
169. The method of claim 162, wherein said tailored request for information on said product is transmitted to said location-based application server from said remote terminal using a web-based protocol.
170. The method of claim 162, wherein said tailored request for information on said product is transmitted to said location-based application server from said remote terminal in a structured format by selections made from a menu system generated on a display of said remote terminal.
171. The method of claim 162, wherein said geographic indicator is set by a user of said remote terminal.
172. The method of claim 162, wherein said structured response comprises a voice signal.
173. A location-based services system with purchase tracking, comprising:
a remote terminal capable of generating a tailored request for information on a product and a geographic indicator;
a location-based application server connected to said remote terminal operable to receive said tailored request for information and said geographic indicator from said remote terminal; and wherein said location-based application server is operable to generate a structured response to said tailored request for information on said product that is dependent on said geographic indicator, wherein said structured response is transmitted to said remote terminal and displayed on said remote terminal in the form of at least one offer.
174. The location-based services system of claim 173, wherein a user of said remote terminal transmits an acceptance of a respective offer to said location based services system.
175. The location-based services system of claim 174, wherein an electronic payment card is used to pay for the purchase of the contents in said offer.
176. The location-based services system of claim 175, wherein a plurality of information related to said electronic payment card is stored in a usage data file, wherein said information about said electronic payment card may be selected from a group of information including a card number, a merchant code, a merchant name, a merchant address, a transaction type, a identifier of products purchased, an amount of purchase, a date of purchase and a time of purchase.
177. The location-based services system of claim 173, wherein a campaign offer identifier is assigned to each offer.
178. The location-based services system of claim 173, wherein a plurality of information related to said offer is stored in a usage data file, wherein said information is selected from a group of information comprising a campaign identifier, a merchant name, a consumer identifier, a campaign code, a date, a time, a geographic location of said consumer and an offer number.
179. The location-based services system of claim 173, wherein said tailored request for information on said product comprises a voice signal provided by a user of said remote terminal.
180. The location-based services system of claim 173, wherein said tailored request for information on said product is transmitted to said location-based application server using a wireless application protocol and comprises a text-based tailored request for information.
181. The location-based services system of claim 173, wherein said tailored request for information on said product is transmitted to said location-based application server using a web-based protocol.
182. The location-based services system of claim 173, wherein said geographic indicator is set by a user of said remote terminal.
183. The location-based services system of claim 173, wherein said structured response comprises a voice signal generated by a voice synthesis server.
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US09/946,111 2001-09-04
US10/131,898 US7437295B2 (en) 2001-04-27 2002-04-25 Natural language processing for a location-based services system
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