CN103607496A - A method and an apparatus for deducting interests and hobbies of handset users and a handset terminal - Google Patents
A method and an apparatus for deducting interests and hobbies of handset users and a handset terminal Download PDFInfo
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- CN103607496A CN103607496A CN201310573351.7A CN201310573351A CN103607496A CN 103607496 A CN103607496 A CN 103607496A CN 201310573351 A CN201310573351 A CN 201310573351A CN 103607496 A CN103607496 A CN 103607496A
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Abstract
The invention is applicable to the technical field of communication, and provides a method and an apparatus for deducting interests and hobbies of handset users and a handset terminal. The method comprises the following steps: reading browse history files in handset browsers, analyzing the browsing history files, obtaining keywords of handset user search histories and browsed Web addresses, classifying the keywords of the handset user search histories and the browsed Web addresses, carrying out statistical analysis of keywords of each class and search frequencies of the browsed Web addresses in order to deduct the interests and the hobbies of the handset users according to the high-low degree of the search frequencies. According to the method and the apparatus for deducting the interests and the hobbies of the handset users and the handset terminal of the invention, through browsing the history files, obtaining the keywords and the browsed Web addresses, and carrying out the statistical analysis of the keywords of each class and the search frequencies of the browsed Web addresses, the interests and the hobbies of the handset users can be effectively deducted according to the high-low degree of the search frequencies.
Description
Technical field
The invention belongs to communication technique field, relate in particular to a kind of method, device and mobile phone terminal of the cellphone subscriber's of deduction hobby.
Background technology
Along with popularizing of mobile phone, cellphone subscriber constantly increases, and mobile phone netizen is also in continuous increase.According to relevant data statistics, within 2011, domestic cellphone subscriber's total amount has reached 9.3 hundred million, and surfing Internet with cell phone user surpasses 3.9 hundred million.In addition ，Ju DCCI Internet data center prediction, will reach 7.20 hundred million to China mobile netizen in 2013, and mobile phone netizen will surmount computer netizen.Mobile phone browser by the instrument of mobile phone browsing page, has extraordinary development prospect as netizen.
In prior art, common mobile phone terminal does not possess the function of inferring cellphone subscriber's hobby.
Summary of the invention
The object of the embodiment of the present invention is to provide a kind of method of the cellphone subscriber's of deduction hobby, is intended to solve the problem that common mobile phone terminal does not possess the function of inferring cellphone subscriber's hobby.
The embodiment of the present invention is achieved in that a kind of method of the cellphone subscriber's of deduction hobby, and described method comprises:
Read the log file of browsing in mobile phone browser;
Log file is browsed in parsing, obtains the keyword of cellphone subscriber's historical search and browses network address;
To the keyword of historical search with browse network address and classify respectively;
Add up lower keyword of all categories and the search rate of browsing network address, to infer cellphone subscriber's hobby according to the height of search rate.
The embodiment of the present invention also provides a kind of device of the cellphone subscriber's of deduction hobby, and described device comprises:
Reading unit, for reading the log file of browsing of mobile phone browser;
Acquiring unit, browses log file for resolving, and obtains the keyword of cellphone subscriber's historical search and browses network address;
Taxon, for to the keyword of historical search with browse network address and classify respectively;
Statistical inference unit, for adding up lower keyword of all categories and the search rate of browsing network address, to infer cellphone subscriber's hobby according to the height of search rate.
The embodiment of the present invention also provides a kind of mobile phone terminal, and described mobile phone terminal comprises above-mentioned device.
The embodiment of the present invention compared with prior art, beneficial effect is: by reading, browse log file, obtain keyword and browse network address, and add up lower keyword of all categories and the search rate of browsing network address, can effectively according to the height of frequency, infer cellphone subscriber's hobby.
Accompanying drawing explanation
Fig. 1 is the flow chart of the method for the deduction cellphone subscriber hobby that provides of the embodiment of the present invention;
Fig. 2 is the first logical schematic of the device of the deduction cellphone subscriber hobby that provides of the embodiment of the present invention;
Fig. 3 is the second logical schematic of the device of the deduction cellphone subscriber hobby that provides of the embodiment of the present invention;
Fig. 4 is the 3rd logical schematic of the device of the deduction cellphone subscriber hobby that provides of the embodiment of the present invention.
Embodiment
In order to make object of the present invention, technical scheme and advantage clearer, below in conjunction with drawings and Examples, the present invention is further elaborated.Should be appreciated that specific embodiment described herein, only in order to explain the present invention, is not intended to limit the present invention.
The embodiment that the embodiment of the present invention provides is as follows:
To facilitate understanding of the present embodiment of the invention, first at this, introduce the several key elements that can introduce in embodiment of the present invention description:
Domain name (Domain Name):
Domain name, title by a string upper a certain computer of Internet forming by the name that point is separated or calculating unit, for identify the electronic bearing (sometimes also refer to geographical position, geographic domain name, refers to the local area that administrative autonomy is weighed) of computer when transfer of data.Domain name is to have " mask " on an IP address.The object of a domain name is the address (website, Email, FTP etc.) of being convenient to one group of server of memory and communication.Domain name is as unforgettable the Internet participant's in power title, as computer, and mobile phone terminal, network and service.
Complete domain name is comprised of two or two above parts, separates following domain name: yahoo.com for example, yahoo.ca.us, yahoo.co.uk between each several part with English fullstop ". ".Wherein first domain name is comprised of two parts, and second domain name and the 3rd domain name are comprised of three parts.In a complete domain name, the right-hand component of last ". " is called TLD or top-level domain (TLD), and in superincumbent domain name example, com, us and uk are TLDs.The left-hand component of last ". " is called second level domain (SLD), and for example, in domain name yahoo.com, yahoo is second level domain, and in domain name yahoo.ca.us, ca is second level domain, and in domain name yahoo.co.uk, co is second level domain.The left-hand component of second level domain is called three grades of domain names, and the left-hand component of three grades of domain names is called level Four domain name, by that analogy.For example, in domain name yahoo.ca.us and yahoo.co.uk, yahoo is three grades of domain names.
Definition and the feature of B+ tree:
One, the B+ on m rank tree is defined as:
(1) each node can have at most m element;
(2) except root node, the individual element of each node the rarest (m/2);
(3) if root node is not leaf node, its rarest 2 child nodes so;
(4) all leaf nodes are all at same layer;
(5) one have the non-leaf node of k child nodes to have (k-1) individual element, by ascending order, arrange;
(6) element in the left subtree of certain element is all little than it, and the element of right subtree is all more than or equal to it;
(7) non-leaf node is only deposited the index of keyword and the next child nodes of sensing, and record only leaves in leaf node;
(8) between adjacent leaf node, with pointer, be connected.
Two, the feature that B+ tree has is:
(1) all keywords all appear in the chained list of leafy node (dense index), and the keyword in chained list is orderly just;
(2) can not hit at non-leafy node;
(3) non-leafy node is the equal of the index (sparse index) of leafy node, and leafy node is the equal of the data Layer of storage (keyword) data;
(4) be more suitable for document indexing system;
Refer to Fig. 1, the embodiment of the present invention provides a kind of method of the cellphone subscriber's of deduction hobby, and described method comprises:
101, read the log file of browsing in mobile phone browser.
The log file of browsing in mobile phone browser comprises journal file and cache file.
Cellphone subscriber is by the mobile phone browser of mobile phone or other mobile phone browser internet softwares of installation, all browsing in the journal file and cache file that record is all recorded in corresponding browser.
For different browsers, its journal file is different with the position that cache file is stored on mobile phone, can distinguish by the suffix name of file, because the journal file of different browsers and cache file have different suffix names while reading.
102, resolve and browse log file, obtain the keyword of cellphone subscriber's historical search and browse network address.
By resolving journal file and cache file, just can obtain cellphone subscriber's the record of browsing, this browse record comprise user before inputted search keyword, before browse network address.These keywords and browse field and the hobby that network address has reflected that user pays close attention to.
By parsing, browse the mode of log file and obtain the keyword of cellphone subscriber's historical search and browse network address, simple and easy to operate.
103, to the keyword of historical search with browse network address and classify respectively.
In the present embodiment, described to the keyword of historical search with browse the step that network address classifies respectively and comprise:
To the keyword of historical search according to semantic classification;
Historical search browsed to network address according to domain name hierarchical classification from high to low.
In the present embodiment, preferred, described method also comprises:
Adopt the mode of array to store the inputted search frequency of lower keyword of all categories and corresponding keyword, the different keywords under same classification come mark to distinguish by the array index index of foundation;
Adopt the mode of B+ tree store by domain name from high to low hierarchical classification browse network address and the corresponding search access frequency of browsing network address.
In the present embodiment, by the mode of array, store the frequency of keyword and inputted search thereof, also can set up index by the subscript of array; The mode of setting by B+ is stored and is browsed network address and search access frequency, can be according to chained list inquiry or tree query during inquiry, and these two kinds of modes are conveniently set up search index, are conducive to sequence and search, and execution efficiency is high.
In the present embodiment, user's keyword used, according to the close degree classification of semanteme, is got to the keyword that frequency is the highest in each class, when user is when open any browser is prepared input keyword again, these keywords can be recommended to user.
In the present embodiment, further comprising the steps of before 103:
Set in advance the classification of keyword.
Preferably, can provide one interface is set, allow user, according to the needs of oneself, conventional classification is set.In actual applications, the classification that can only arrange according to user is classified, thereby by the interaction with user, can better infer user's hobby, and the hobby of oneself, more direct convenience are provided by user oneself in other words.To user, do not have the classification arranging not consider.
When keyword is classified, classification can be set in advance, for example, according to semanteme, amusement can be divided into, study, office, leisure etc., first sorts out all keywords, and keyword is divided in specific large class, and synonymous keyword incorporates a class into.Then, the keyword in specific large class is arranged from high to low according to frequency.Again the highest keyword of the frequency in large class is taken out and according to frequency, just arranged, with this, sequentially arrange rear definite user's hobby.The frequency of utilization of keyword has just represented the hobby that user is concrete.
Access times to the website of user's access are added up, use the data structure of B+ tree, network address is added up according to domain name hierarchical classification from high to low, such as user accesses Baidu, Baidu comprises Baidupedia, Baidu's picture, Baidu's news etc., and concrete website corresponding to content of Baidupedia belongs to the network address of high domain name, its content comprising is only the final result of user's search.The frequency that counting user browses web sites, classification under user browses the website of domain name of highest level of appointed website is as the classification of user interest hobby, the website of access domain name highest level is just arranged according to frequency, according to rank results, infer user's hobby.
104, add up lower keyword of all categories and browse the search rate of network address, to infer cellphone subscriber's hobby according to the height of search rate.
In the present embodiment, step 104 specifically comprises the following steps:
Add up the search rate of lower keyword of all categories;
The highest keyword of middle search rate of all categories is sorted from high to low according to frequency;
Add up the search rate of browsing network address under of all categories:
By in of all categories the network address of high domain name according to frequency, sort from high to low;
According to two sequences, infer cellphone subscriber's hobby.
In the present embodiment, the keyword that user is used and browse network address and be divided in corresponding classification, again by the keyword in respective classes with browse network address and arrange and come out from high to low according to frequency, thereby can draw the classification that user pays close attention to most and the classification of least paying close attention to, with this, infer user's hobby.
In the present embodiment, preferred, described method also comprises:
According to cellphone subscriber's hobby to cellphone subscriber's recommended keywords, website or application.
According to cellphone subscriber's hobby, can be to its recommended keywords, relevant website or application.Can be mobile phone browser developer facilitates, adopt the method for the present embodiment conveniently to user, to recommend conventional searched key word, also can in the webpage of browsing, to user, recommend the website relevant to its hobby, not only increase browser function, strengthened the experience of mobile phone operating system and software, facilitated cellphone subscriber, Development of Web Browser business can also this earn the recommendation expense of advertisement, brings economic benefit.
In the present embodiment, preferred, described method also comprises:
To cellphone subscriber, recommend the highest keyword of middle search rate of all categories;
To cellphone subscriber, recommend the network address of high domain name that middle search rate of all categories is the highest.
Can give often use mobile phone browser browse certain fixed keyword of input or access certain fixedly the cellphone subscriber of website offer convenience.
Refer to Fig. 2, the embodiment of the present invention also provides a kind of device of the cellphone subscriber's of deduction hobby, and described device comprises:
Reading unit 201, for reading the log file of browsing of mobile phone browser;
Acquiring unit 202, browses log file for resolving, and obtains the keyword of cellphone subscriber's historical search and browses network address;
Preferably, taxon 203 also comprises class Modules, for setting in advance the classification of keyword.
Preferably, can provide one interface is set, allow user, according to the needs of oneself, conventional classification is set.In actual applications, the classification that can only arrange according to user is classified, thereby by the interaction with user, can better infer user's hobby, and the hobby of oneself, more direct convenience are provided by user oneself in other words.To user, do not have the classification arranging not consider.
Preferably, described taxon, specifically for to the keyword of historical search according to semantic classification with historical search browsed to network address according to domain name hierarchical classification from high to low.
Refer to Fig. 3, in the present embodiment, preferred, described device also comprises:
Storage of array unit 301, for adopting the mode of array to store the inputted search frequency of keyword under of all categories and corresponding keyword, the different keywords under same classification come mark to distinguish by the array index index of setting up;
B+ sets memory cell 302, for adopt the mode of B+ tree store by domain name from high to low hierarchical classification browse network address and the corresponding search access frequency of browsing network address.
Refer to Fig. 4, described device also comprises:
Detail schema in device is described in method, does not repeat them here.
The embodiment of the present invention also provides a kind of mobile phone terminal, and described mobile phone terminal comprises above-mentioned device.
Method, device and the mobile phone terminal of deduction cellphone subscriber hobby of the present invention, by reading, browse log file, obtain keyword and browse network address, and add up lower keyword of all categories and the search rate of browsing network address, can effectively according to the height of frequency, infer cellphone subscriber's hobby.
The foregoing is only preferred embodiment of the present invention, not in order to limit the present invention, all any modifications of doing within the spirit and principles in the present invention, be equal to and replace and improvement etc., within all should being included in protection scope of the present invention.
Claims (10)
1. a method of inferring cellphone subscriber's hobby, is characterized in that, described method comprises:
Read the log file of browsing in mobile phone browser;
Log file is browsed in parsing, obtains the keyword of cellphone subscriber's historical search and browses network address;
To the keyword of historical search with browse network address and classify respectively;
Add up lower keyword of all categories and the search rate of browsing network address, to infer cellphone subscriber's hobby according to the height of search rate.
2. the method for claim 1, is characterized in that, described to the keyword of historical search with browse the step that network address classifies respectively and comprise:
To the keyword of historical search according to semantic classification;
Historical search browsed to network address according to domain name hierarchical classification from high to low.
3. method as claimed in claim 2, is characterized in that, described method also comprises:
Adopt the mode of array to store the inputted search frequency of lower keyword of all categories and corresponding keyword, the different keywords under same classification come mark to distinguish by the array index index of foundation;
Adopt the mode of B+ tree store by domain name from high to low hierarchical classification browse network address and the corresponding search access frequency of browsing network address.
4. the method as described in claim 1 or 2 or 3, is characterized in that, described method also comprises:
According to cellphone subscriber's hobby to cellphone subscriber's recommended keywords, website or application.
5. the method for claim 1, is characterized in that, described in browse log file and comprise journal file and cache file.
6. a device of inferring cellphone subscriber's hobby, is characterized in that, described device comprises:
Reading unit, for reading the log file of browsing of mobile phone browser;
Acquiring unit, browses log file for resolving, and obtains the keyword of cellphone subscriber's historical search and browses network address;
Taxon, for to the keyword of historical search with browse network address and classify respectively;
Statistical inference unit, for adding up lower keyword of all categories and the search rate of browsing network address, to infer cellphone subscriber's hobby according to the height of search rate.
7. device as claimed in claim 6, is characterized in that,
Described taxon, specifically for to the keyword of historical search according to semantic classification with historical search browsed to network address according to domain name hierarchical classification from high to low.
8. device as claimed in claim 7, is characterized in that, described device also comprises:
Storage of array unit, for adopting the mode of array to store the inputted search frequency of keyword under of all categories and corresponding keyword, the different keywords under same classification come mark to distinguish by the array index index of setting up;
B+ sets memory cell, for adopt the mode of B+ tree store by domain name from high to low hierarchical classification browse network address and the corresponding search access frequency of browsing network address.
9. the device as described in claim 6 or 7 or 8, is characterized in that, described device also comprises:
Recommendation unit, for according to cellphone subscriber's hobby to cellphone subscriber's recommended keywords, website or application.
10. a mobile phone terminal, is characterized in that, described mobile phone terminal comprises device claimed in claim 6.
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| CN103810295A (en) * | 2014-03-06 | 2014-05-21 | 北京邮电大学 | Method and device for extracting internet data |
| CN103955464A (en) * | 2014-03-25 | 2014-07-30 | 南京邮电大学 | Recommendation method based on situation fusion sensing |
| CN103970891A (en) * | 2014-05-23 | 2014-08-06 | 三星电子（中国）研发中心 | Method for inquiring user interest information based on context |
| CN105095303A (en) * | 2014-05-19 | 2015-11-25 | 腾讯科技（深圳）有限公司 | Quick link pushing method and quick link pushing device |
| CN105095363A (en) * | 2015-06-26 | 2015-11-25 | 百度在线网络技术（北京）有限公司 | Invitation commenting method and device for sites |
| CN105653686A (en) * | 2015-12-30 | 2016-06-08 | 赛尔网络有限公司 | Domain name network address activeness statistics method and system |
| CN105791100A (en) * | 2016-05-11 | 2016-07-20 | 潘成军 | Chat information prompt method |
| WO2018023684A1 (en) * | 2016-08-05 | 2018-02-08 | 吴晓敏 | Information pushing method during recognition of user's interests and recognition system |
| WO2018023683A1 (en) * | 2016-08-05 | 2018-02-08 | 吴晓敏 | Usage data statistical method for point of interest capturing technology and recognition system |
| CN108205555A (en) * | 2016-12-19 | 2018-06-26 | 北京奇虎科技有限公司 | Information recommendation method, device, browser and terminal device |
| CN108229991A (en) * | 2016-12-15 | 2018-06-29 | 北京奇虎科技有限公司 | Method, apparatus, browser and the terminal device of displaying polymerization promotion message |
| CN108595461A (en) * | 2018-01-05 | 2018-09-28 | 武汉斗鱼网络科技有限公司 | Interest heuristic approach, storage medium, electronic equipment and system |
| CN108710622A (en) * | 2018-03-13 | 2018-10-26 | 北京光宇之勋科技有限公司 | Webpage information based on machine learning recommends method and commending system |
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| CN103810295A (en) * | 2014-03-06 | 2014-05-21 | 北京邮电大学 | Method and device for extracting internet data |
| CN103955464A (en) * | 2014-03-25 | 2014-07-30 | 南京邮电大学 | Recommendation method based on situation fusion sensing |
| CN103955464B (en) * | 2014-03-25 | 2017-10-03 | 南京邮电大学 | It is a kind of that the recommendation method perceived is merged based on situation |
| CN105095303A (en) * | 2014-05-19 | 2015-11-25 | 腾讯科技（深圳）有限公司 | Quick link pushing method and quick link pushing device |
| CN105095303B (en) * | 2014-05-19 | 2021-08-31 | 腾讯科技（深圳）有限公司 | Quick link pushing method and quick link pushing device |
| CN103970891A (en) * | 2014-05-23 | 2014-08-06 | 三星电子（中国）研发中心 | Method for inquiring user interest information based on context |
| CN103970891B (en) * | 2014-05-23 | 2017-08-25 | 三星电子（中国）研发中心 | A kind of user interest information querying method based on situation |
| CN105095363A (en) * | 2015-06-26 | 2015-11-25 | 百度在线网络技术（北京）有限公司 | Invitation commenting method and device for sites |
| CN105653686A (en) * | 2015-12-30 | 2016-06-08 | 赛尔网络有限公司 | Domain name network address activeness statistics method and system |
| CN105791100A (en) * | 2016-05-11 | 2016-07-20 | 潘成军 | Chat information prompt method |
| WO2018023683A1 (en) * | 2016-08-05 | 2018-02-08 | 吴晓敏 | Usage data statistical method for point of interest capturing technology and recognition system |
| WO2018023684A1 (en) * | 2016-08-05 | 2018-02-08 | 吴晓敏 | Information pushing method during recognition of user's interests and recognition system |
| CN108229991A (en) * | 2016-12-15 | 2018-06-29 | 北京奇虎科技有限公司 | Method, apparatus, browser and the terminal device of displaying polymerization promotion message |
| CN108229991B (en) * | 2016-12-15 | 2022-04-29 | 北京奇虎科技有限公司 | Method and device for displaying aggregation promotion information, browser and terminal equipment |
| CN108205555A (en) * | 2016-12-19 | 2018-06-26 | 北京奇虎科技有限公司 | Information recommendation method, device, browser and terminal device |
| CN108804431A (en) * | 2017-04-26 | 2018-11-13 | 广东原昇信息科技有限公司 | A kind of keyword effect analysis method based on big data |
| CN108595461A (en) * | 2018-01-05 | 2018-09-28 | 武汉斗鱼网络科技有限公司 | Interest heuristic approach, storage medium, electronic equipment and system |
| WO2019134274A1 (en) * | 2018-01-05 | 2019-07-11 | 武汉斗鱼网络科技有限公司 | Interest exploration method, storage medium, electronic device and system |
| CN108710622A (en) * | 2018-03-13 | 2018-10-26 | 北京光宇之勋科技有限公司 | Webpage information based on machine learning recommends method and commending system |
| CN108710622B (en) * | 2018-03-13 | 2022-12-27 | 星际数科科技股份有限公司 | Webpage information recommendation method and system based on machine learning |
| CN115033146A (en) * | 2022-06-29 | 2022-09-09 | 深圳市沃特沃德信息有限公司 | Method and device for replacing application icon, computer equipment and storage medium |
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