EP2347353A4 - System and method for distributing text content for use in one or more creatives - Google Patents

System and method for distributing text content for use in one or more creatives

Info

Publication number
EP2347353A4
EP2347353A4 EP09819876A EP09819876A EP2347353A4 EP 2347353 A4 EP2347353 A4 EP 2347353A4 EP 09819876 A EP09819876 A EP 09819876A EP 09819876 A EP09819876 A EP 09819876A EP 2347353 A4 EP2347353 A4 EP 2347353A4
Authority
EP
European Patent Office
Prior art keywords
creatives
text content
distributing text
distributing
content
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP09819876A
Other languages
German (de)
French (fr)
Other versions
EP2347353A1 (en
Inventor
Ryan Steelberg
Chad Steelberg
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Brand Affinity Technologies Inc
Original Assignee
Brand Affinity Technologies Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Brand Affinity Technologies Inc filed Critical Brand Affinity Technologies Inc
Publication of EP2347353A1 publication Critical patent/EP2347353A1/en
Publication of EP2347353A4 publication Critical patent/EP2347353A4/en
Withdrawn legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G06F16/9535—Search customisation based on user profiles and personalisation
EP09819876A 2008-10-08 2009-10-08 System and method for distributing text content for use in one or more creatives Withdrawn EP2347353A4 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US10372008P 2008-10-08 2008-10-08
PCT/US2009/059987 WO2010042710A1 (en) 2008-10-08 2009-10-08 System and method for distributing text content for use in one or more creatives

Publications (2)

Publication Number Publication Date
EP2347353A1 EP2347353A1 (en) 2011-07-27
EP2347353A4 true EP2347353A4 (en) 2012-04-18

Family

ID=42100955

Family Applications (1)

Application Number Title Priority Date Filing Date
EP09819876A Withdrawn EP2347353A4 (en) 2008-10-08 2009-10-08 System and method for distributing text content for use in one or more creatives

Country Status (5)

Country Link
EP (1) EP2347353A4 (en)
JP (1) JP2012505479A (en)
AU (2) AU2009302281A1 (en)
CA (1) CA2739486A1 (en)
WO (1) WO2010042710A1 (en)

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070157228A1 (en) * 2005-12-30 2007-07-05 Jason Bayer Advertising with video ad creatives
WO2008082733A1 (en) * 2006-12-28 2008-07-10 Yahoo! Inc. Optimization framework for association of advertisements with sequential media

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070005424A1 (en) * 2005-07-01 2007-01-04 Arauz Nicolas A Computer implemented method for the purchase of an endorsed message transmission between associated individuals
US20070061199A1 (en) * 2005-09-02 2007-03-15 Mark Montgomery System and Method for Creating Customer Intimacy With A Brand
US20080033736A1 (en) * 2006-08-02 2008-02-07 Richard Bulman Method to monetize intellectual property assets

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070157228A1 (en) * 2005-12-30 2007-07-05 Jason Bayer Advertising with video ad creatives
WO2008082733A1 (en) * 2006-12-28 2008-07-10 Yahoo! Inc. Optimization framework for association of advertisements with sequential media

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
See also references of WO2010042710A1 *

Also Published As

Publication number Publication date
WO2010042710A1 (en) 2010-04-15
EP2347353A1 (en) 2011-07-27
AU2009302281A1 (en) 2010-04-15
AU2016204868A1 (en) 2016-07-28
JP2012505479A (en) 2012-03-01
CA2739486A1 (en) 2010-04-15

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Legal Events

Date Code Title Description
PUAI Public reference made under article 153(3) epc to a published international application that has entered the european phase

Free format text: ORIGINAL CODE: 0009012

17P Request for examination filed

Effective date: 20110407

AK Designated contracting states

Kind code of ref document: A1

Designated state(s): AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO SE SI SK SM TR

AX Request for extension of the european patent

Extension state: AL BA RS

DAX Request for extension of the european patent (deleted)
A4 Supplementary search report drawn up and despatched

Effective date: 20120320

RIC1 Information provided on ipc code assigned before grant

Ipc: G06F 17/30 20060101AFI20120314BHEP

STAA Information on the status of an ep patent application or granted ep patent

Free format text: STATUS: THE APPLICATION IS DEEMED TO BE WITHDRAWN

18D Application deemed to be withdrawn

Effective date: 20121023