US1134082A - Advertising-folder. - Google Patents

Description

0. VALASEK ADVERTISING FOLDER.

APPLICATION FILED F3124, 1914.

Patented Mar; 30, 1915.

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0. VALASEK.

ADVERTISING FOLDER.

APPLICATION FILED FEB. 24, 1914.

Patented Mar. 30, 1915.

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OTAKAR VALASEK, OF CHICAGO, ILLINOIS, ASSIGNOR 0F ONE-HALF '10 PETER BERKEY, OF CHICAGO, ILLINOIS.

ADVERTISING-FOLDER.

Specification of Letters Patent.

Patented Mar. 36 1915.

To all whom it may concern:

Be it known that I, OTAKAR VALASEK, a citizen of the United States, residing at Chicago, in the county of Cook and State of Illinois, have invented certain new and useful Improvements in Advertising-Folders, of which the following is a specification.

The present invention relates to an article in the form of a folder or booklet intended to be mailed or distributed for advertising purposes.

The objects of the invention are to provide an article of the class described formed of a body of a single piece of material which will be slotted to provide a leaf thereon joined along one edge only to the body of the article; to so fold or arrange the body as to have a portion of one of the folded sections positioned to be inserted between said leaf and body to expose a portion of the inserted section through the opening formed in producing the leaf; to utilize this exposed portion for the purpose of placing the name and address thereon of the person to whom the circular or folder is to be sent; and to so arrange the article as to have this name and address serve an added function in connection with the circular.

Further objects of the invention are to have one of said sections shorter than the remainder, which shorter section will be arranged to be inserted between the leaf and body to expose a portion thereof; to utilize this shorter section, if desired, as a return post-card, whereby the name and address placed upon said exposed portion of this shorter section serves to designate the person to whom the circular is sent, and said name and address further serves to identify the person who returns the post-card to the original sender; and to configure the body of the article to provide members which, when the article is folded, will lie in such relation to one another as to permit an interlocking of the same, whereby the article is maintained in its folded condition.

The invention further consists in the features of construction and combination of parts hereinafter described and claimed.

In the drawings: Figure 1 is a view of one form of the'present invention, showing the same in unfolded or open condition; Fig. 2 is a view of the form shown in Fig. 1 in folded condition and on a somewhat enlarged scale; Fig. 3 is a vertical section on a still larger scale of the forms shown in Figs. 1 and 2; Fig. 4 is a view of another form of the present invention in unfolded or open condition; Fig. 5 is a View of the form shown in Fig. 4 in folded condition and on a somewhat enlarged scale; Fig. 6 is a vertical section, on a still larger scale of the forms shown in Figs. 1 and 5; Fig. 7 is a view of another form of the present invention, showing the same partially open; Fig. 8 is a view of the form shown in Fig. 7 in folded condition and on a somewhat enlarged scale; Fig. 9 is a vertical section on a still larger scale of the forms shown in Figs. 7 and 8; Fig. 10 is a view of another form of the present invention, showing the same in open-condition; Fig. 11 is a view of the form shown in Fig. 10 in folded condition and on a somewhat enlarged scale; Fig. 12 is a vertical section on a still larger scale of the forms shown in Figs. 10 and 11; Fig. 13 is a view of another form of the present invention, showing it in open condition; Fig. 14: is a view of the form shown in Fig. 13 in folded condition and on a somewhat enlarged scale; and, Fig. 15 is a vertical section on a still larger scale of the forms shown in Figs. 13 and 14.

As stated, the present invention relates to an advertising circular or folder intended to be distributed for advertising purposes. The circular or folder of the present invention is intended to contain a letter or illustration, or other advertising matter, printed or otherwise placed on the body thereof, and a return post-card forms a portion of the body, although the latter may sometimes be omitted. The present invention discloses an article of the nature specified, which is cheap, simple and eflicient in arrangement and form, and the parts are so arranged as to fulfil all the requirements and demands of an article of this character.

Referring now to the drawings, and particularly to Figs. 1, 2, and 3, the article therein shown consists of a body or piece 16 of suitable material, the usual material being card-board, of a nature which will fold without breaking, and the body is divided by lines of fold into sections 17, i8, 19, and 20. The distance between the upper and lower edges of the section 20 is less than the distance between the upper and lower edges of the remainder of the sections. lit is understood that the terms upper and lower apply to the device as shown edge only, and when in folded condition the lower portion of the section 20 will be inserted between this leaf and the body of the article, as will be understood from Fig. 3, whereby a portion of the said section 20 is exposed. This exposed portion will have placed thereon the name and address of the person to whom thecircular is to be sent, and when the section is inserted, as in Fig. 3, the address will be displayed through the opening produced by forming the leaf 22,

' as is obvious from Figs. 2 and 3.

The section 20 in the form above described is in the nature of a return post-card, and

as will be seen, the name of the person to whom the circular is to be sent is so arranged on the post-card as to serve the function of designating the person who returns the post-card to the original sender of the circular. Thus this name and address serves two functions, first, as the address of the person to whom the circular is sent, and, second, to identify the person who returns the post-card to the original sender of the circular. The sections 17, 18 and 19 present a surface upon which printed or illustrated matter may be sent.

The section 17 is slitted as at 23, and the sections 18 and 19 are slitted as at 24.

. These slits produce what may be termed a tine 25 and a tine 26. These tines, when the circular is folded, are arranged in opposed relation to one another, as shown in Figs. 2 and 3, and when they are interlocked one with the other, as in the said figures, they serve to hold the circular in folded condition. The method of interlocking is obvious from the drawings, being the insertion of the tine 26 into the slit 23, or the tine 25 into the slit 24,'as desired.

Referring now to Figs. 4, 5, and 6, a second form of the invention is therein illustrated which is similar in all material respects to the form above described. The form shown in these latter figures consists of sections 27, 28, 29, and 30. The section 30 is shorter and is intended to be inserted between said leaf and body after the manner of the section 20 of the form shown in Fi s. 1, 2, and 3, and the name and address on t c section 30 serves the same double function as the name and address .on section 20, namely, to designate the person to whom the circular is to e sent, and to indicate the person sending the return post-card to the original sender of the circular. This form of device also has the slits 23 and 24 so as to provide the tines 25 and 26 previously referred to, which tines serve to hold the article in folded position. The essential difference between the forms in Figs. 1, 2, and 3, and those in Figs. 4, 5, and 6 IS in the particular manner of folding the body of the article to produce the various sectlons. In this case, the sections 27, 28, and 29 receives the printed or illustrative matter.

Referring to Figs. 7, 8, and 9, the form therein shown is in all material respects similar to the forms previously described. The form shown in said figures consists of sections 31, 32, and 33, the sections 33 containing the leaf 22, and the section 31 is arranged to constitute the post-card, and has thereon the name and address. which serves the same double function as in the case of the forms previously described. The article is held in folded condition in this form by means of the same interlocking tines 25 and 26 previously described. In this case, the sections 32 and 33 receive theprinted or illustrative matter.

Referring to Figs. 10, 11, and 12, another form is therein illustrated, which embodies the same essential features as the forms previously ,described. This form consists of sections 34, 35, and 36, the section 35 containing the leaf 22, and the section 36 is arranged to constitute the return post-card, and has thereon the name and address which serves the same double function as in the case of the forms previously described. In this case, the surface of the sections 34 and 35 receives the printed or illustrative matter.

Another modified construction is illustrated in Figs. 13, 14, and 15, conforming cular is intended, and when the circular is opened up serves as the address to the letter printed on the surface of the circular. This will be apparent by referring to Fig. 13, where the name R. Roe & Company indicates the letterhead of the person sending the circular, while the name J Doe, 122 F Street, Chicago, Illinois, serves as an address to indicate the party to whom the letter or other matter on the face of the sections 38, 39, and 40 is intended.

The device, as illustrated and described, is, of course, susceptible of modification, and I do not intend to limit my invention beyond the scope which may be determined by the 'phraseology of the appended claims.

aaaapea made of a single piece of foldable material folded to produce a plurality of sections, one

of the outer of said sections being slitted to provide a leaf joined to the body along one edge only, an inner section being shorter than the remainder, one end of said shorter section being inserted between the leaf and the body, whereby a portion of said inserted section is exposed through the said outer section, and said exposed portion having thereon the name and address of the party for whom the folder is intended.

2. An advertising folder comprising a plurality of sections folded so as to produce inner and outer sections, one of the outer sections being slitted to provide a window and a leaf joined to the body portion of the folder at one edge only and adapted to close the window, one of the inner sections overlapping said leaf and lying between the same and the section out of which it is cut whereby it is held close to the window by the flap and a portion thereof is exposed through the window, said latter portion being adapted to receive the name and address of the person for whom the folder is intended.

3. An advertising folder comprisingaplurality of sections folded on each other so as to produce inner and outer sections, an inner of said sections having on the front thereof a space for the name and address of the person for whom the folder is intended, and one of the outer sections having therein a window registering with said space and extending in one direction at least to one edge of said inner section, anda closing leaf or flap for said window projecting from the body of the folder at the side of the Window adjacent to the aforesaid edge of the inner section" and lying in rear of the latter section.

4. An advertising folder comprising a body made of a single piece of foldable material folded to produce a plurality of sections, one of the outer of said sections being slitted to provide a leaf joined to the body along one edge only, an inner of said sections having one end inserted between the leaf and the body whereby a portion of said inner section is exposed through the slitted outer section, said inserted section being in the form ofa return post card having in the exposed portion a space for the name and address of the person for whom the folder is in tended.

UTAKAR VALASEK.

' Witnesses:

' WM. P. Bonn,

EPHRAIM BANNING.

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