WO2001011442A3 - System for dynamically integrating electronic communications, targeted advertising and promotion incentives with feedback - Google Patents

System for dynamically integrating electronic communications, targeted advertising and promotion incentives with feedback Download PDF

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Publication number
WO2001011442A3
WO2001011442A3 PCT/US2000/017147 US0017147W WO0111442A3 WO 2001011442 A3 WO2001011442 A3 WO 2001011442A3 US 0017147 W US0017147 W US 0017147W WO 0111442 A3 WO0111442 A3 WO 0111442A3
Authority
WO
WIPO (PCT)
Prior art keywords
electronic communications
targeted advertising
feedback
electronic
electronic communication
Prior art date
Application number
PCT/US2000/017147
Other languages
French (fr)
Other versions
WO2001011442A2 (en
Inventor
Todd Schwartzfarb
Original Assignee
Bigbroom Com Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Bigbroom Com Inc filed Critical Bigbroom Com Inc
Priority to AU57575/00A priority Critical patent/AU5757500A/en
Publication of WO2001011442A2 publication Critical patent/WO2001011442A2/en
Publication of WO2001011442A3 publication Critical patent/WO2001011442A3/en

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Abstract

A method for integrating electronic communications, targeted advertising and promotional incentives in an electronic communications system comprises the steps of: receiving in an electronic communications server an electronic communication for which a specified user is at least one of an intended recipient or an author (44); attaching to the electronic communication an advertisement in accordance with a predetermined set of preferences (64) as registered by the specific user (36); and, providing the electronic communication to a designated recipient and displaying the advertisement with the communication (68). The method can further comprise the step of recording feedback data relevant to the providing of the electronic communication to the designated recipient in an advertiser database associated with the specified user.
PCT/US2000/017147 1999-08-06 2000-06-22 System for dynamically integrating electronic communications, targeted advertising and promotion incentives with feedback WO2001011442A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU57575/00A AU5757500A (en) 1999-08-06 2000-06-22 System for dynamically integrating electronic communications, targeted advertising and promotion incentives with feedback

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US36960999A 1999-08-06 1999-08-06
US09/369,609 1999-08-06

Publications (2)

Publication Number Publication Date
WO2001011442A2 WO2001011442A2 (en) 2001-02-15
WO2001011442A3 true WO2001011442A3 (en) 2001-07-05

Family

ID=23456153

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2000/017147 WO2001011442A2 (en) 1999-08-06 2000-06-22 System for dynamically integrating electronic communications, targeted advertising and promotion incentives with feedback

Country Status (2)

Country Link
AU (1) AU5757500A (en)
WO (1) WO2001011442A2 (en)

Families Citing this family (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB0115458D0 (en) * 2001-06-22 2001-08-15 Hewlett Packard Co Reward allocation in information-access system
US7401123B2 (en) 2005-10-04 2008-07-15 International Business Machines Corporation Method for identifying and tracking grouped content in e-mail campaigns
US7366762B2 (en) 2005-10-04 2008-04-29 International Business Machines Corporation Method for monitoring and reporting usage of non-hypertext markup language e-mail campaigns
US7461127B2 (en) 2005-10-04 2008-12-02 International Business Machines Corporation Method for determining user uniqueness in e-mail campaigns
US7558830B2 (en) 2005-10-04 2009-07-07 International Business Machines Corporation Method for tagging and tracking non-hypertext markup language based e-mail
US9135467B2 (en) 2012-05-24 2015-09-15 Offerpop Corporation Fraud prevention in online systems

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5740549A (en) * 1995-06-12 1998-04-14 Pointcast, Inc. Information and advertising distribution system and method
US5809242A (en) * 1996-04-19 1998-09-15 Juno Online Services, L.P. Electronic mail system for displaying advertisement at local computer received from remote system while the local computer is off-line the remote system
US5848397A (en) * 1996-04-19 1998-12-08 Juno Online Services, L.P. Method and apparatus for scheduling the presentation of messages to computer users

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5740549A (en) * 1995-06-12 1998-04-14 Pointcast, Inc. Information and advertising distribution system and method
US5809242A (en) * 1996-04-19 1998-09-15 Juno Online Services, L.P. Electronic mail system for displaying advertisement at local computer received from remote system while the local computer is off-line the remote system
US5848397A (en) * 1996-04-19 1998-12-08 Juno Online Services, L.P. Method and apparatus for scheduling the presentation of messages to computer users

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
MICK O'LEARY: "Freemail becomes a web staple", WILTON SEP/OCT 1998, pages 2 *

Also Published As

Publication number Publication date
AU5757500A (en) 2001-03-05
WO2001011442A2 (en) 2001-02-15

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