WO2004095214A3 - System and method of modifying the price paid by an advertiser in a search result list - Google Patents
System and method of modifying the price paid by an advertiser in a search result list Download PDFInfo
- Publication number
- WO2004095214A3 WO2004095214A3 PCT/US2004/005805 US2004005805W WO2004095214A3 WO 2004095214 A3 WO2004095214 A3 WO 2004095214A3 US 2004005805 W US2004005805 W US 2004005805W WO 2004095214 A3 WO2004095214 A3 WO 2004095214A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- advertiser
- user
- location
- search result
- result list
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
- G06Q30/0275—Auctions
Abstract
Priority Applications (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP2006508861A JP4362508B2 (en) | 2003-03-21 | 2004-02-26 | System and method for changing price paid by advertiser in search result list |
EP04715108A EP1609039A4 (en) | 2003-03-21 | 2004-02-26 | System and method of modifying the price paid by an advertiser in a search result list |
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US10/395,033 | 2003-03-21 | ||
US10/395,033 US20040186769A1 (en) | 2003-03-21 | 2003-03-21 | System and method of modifying the price paid by an advertiser in a search result list |
Publications (3)
Publication Number | Publication Date |
---|---|
WO2004095214A2 WO2004095214A2 (en) | 2004-11-04 |
WO2004095214A3 true WO2004095214A3 (en) | 2006-09-28 |
WO2004095214A8 WO2004095214A8 (en) | 2007-02-08 |
Family
ID=32988528
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2004/005805 WO2004095214A2 (en) | 2003-03-21 | 2004-02-26 | System and method of modifying the price paid by an advertiser in a search result list |
Country Status (6)
Country | Link |
---|---|
US (1) | US20040186769A1 (en) |
EP (1) | EP1609039A4 (en) |
JP (2) | JP4362508B2 (en) |
KR (1) | KR100780497B1 (en) |
CN (1) | CN1954334A (en) |
WO (1) | WO2004095214A2 (en) |
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US7822661B1 (en) | 2003-09-24 | 2010-10-26 | SuperMedia LLC | Information distribution system and method utilizing a position adjustment factor |
US8069082B2 (en) * | 2003-10-06 | 2011-11-29 | Utbk, Inc. | Methods and apparatuses to determine prices of communication leads |
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US20080154678A1 (en) * | 2006-12-21 | 2008-06-26 | Botelho Stephen F | Internet based search engine advertising exchange |
US8451825B2 (en) | 2007-02-22 | 2013-05-28 | Utbk, Llc | Systems and methods to confirm initiation of a callback |
WO2008101014A1 (en) * | 2007-02-13 | 2008-08-21 | Google Inc. | Determining metrics associated with advertising specialist |
US20080195477A1 (en) * | 2007-02-14 | 2008-08-14 | Kennedy J Matthew | Method and system for advertising locally relevant content through a computer network |
US20080208731A1 (en) * | 2007-02-28 | 2008-08-28 | Bellsouth Intellectual Property Corporation | Methods and computer program products for auctioning on-line advertisements based on Internet search term query origination location |
US9418366B1 (en) * | 2007-03-30 | 2016-08-16 | Google Inc. | Ad payment for physical presence |
US8032427B1 (en) * | 2007-04-03 | 2011-10-04 | Local.com | System for providing localized shopping information |
US9277019B2 (en) | 2007-06-18 | 2016-03-01 | Yellowpages.Com Llc | Systems and methods to provide communication references to connect people for real time communications |
US20090164275A1 (en) * | 2007-12-21 | 2009-06-25 | Yiling Chen | Revenue-sharing to incentivize users to reveal online purchasing interests |
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US20090299853A1 (en) * | 2008-05-27 | 2009-12-03 | Chacha Search, Inc. | Method and system of improving selection of search results |
US8065311B2 (en) * | 2008-06-26 | 2011-11-22 | Microsoft Corporation | Relevance score in a paid search advertisement system |
WO2011016055A2 (en) * | 2009-08-03 | 2011-02-10 | Tata Consultancy Services Ltd. | System for promotional marketing |
US20110238504A1 (en) * | 2010-03-26 | 2011-09-29 | Nazish Aslam | System And Method For Modifying Advertising Costs Based On The Visibility Of The Advertisement |
US20110295677A1 (en) * | 2010-05-27 | 2011-12-01 | Microsoft Corporation | Event-based ad targeting |
US20110295684A1 (en) * | 2010-06-01 | 2011-12-01 | Jeong Gab Lee | Method and server for managing advertisements |
WO2012082219A2 (en) * | 2010-12-15 | 2012-06-21 | Poynt Corporation | Price formation in location-based advertising networks |
US8527483B2 (en) | 2011-02-04 | 2013-09-03 | Mikko VÄÄNÄNEN | Method and means for browsing by walking |
US20130132194A1 (en) * | 2011-11-17 | 2013-05-23 | Giridhar Rajaram | Targeting advertisements to users of a social networking system based on events |
US8386477B1 (en) * | 2011-11-30 | 2013-02-26 | Google Inc. | System and method for determining user language intent |
KR101324106B1 (en) * | 2012-07-26 | 2013-10-31 | 김수현 | Advertise exposure ranking management apparatus and method using client position |
JP6056061B2 (en) * | 2013-01-18 | 2017-01-11 | 株式会社アイティーダイン | Information posting system |
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US9460451B2 (en) | 2013-07-01 | 2016-10-04 | Yahoo! Inc. | Quality scoring system for advertisements and content in an online system |
US10134053B2 (en) | 2013-11-19 | 2018-11-20 | Excalibur Ip, Llc | User engagement-based contextually-dependent automated pricing for non-guaranteed delivery |
US10922712B1 (en) | 2014-09-29 | 2021-02-16 | Groupon, Inc. | System and method for generating geographic zone information for consumers |
US10762591B2 (en) * | 2015-12-08 | 2020-09-01 | Gt Gettaxi Limited | Engagement-based routing in geographic routing systems |
US20170256015A1 (en) * | 2016-03-01 | 2017-09-07 | Emanuel Moecklin | Geocoded location and price matching |
CN107038569B (en) * | 2016-12-05 | 2021-05-25 | 创新先进技术有限公司 | Information interaction method and device |
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US6477575B1 (en) * | 2000-09-12 | 2002-11-05 | Capital One Financial Corporation | System and method for performing dynamic Web marketing and advertising |
US6654725B1 (en) * | 1998-11-09 | 2003-11-25 | Nec Corporation | System and method for providing customized advertising on the World Wide Web |
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JP2002108867A (en) * | 2000-10-02 | 2002-04-12 | Hiroshi Akatoshi | Retrieval service method and its system |
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-
2003
- 2003-03-21 US US10/395,033 patent/US20040186769A1/en not_active Abandoned
-
2004
- 2004-02-26 JP JP2006508861A patent/JP4362508B2/en not_active Expired - Lifetime
- 2004-02-26 KR KR1020057017697A patent/KR100780497B1/en not_active IP Right Cessation
- 2004-02-26 CN CNA2004800134087A patent/CN1954334A/en active Pending
- 2004-02-26 EP EP04715108A patent/EP1609039A4/en not_active Ceased
- 2004-02-26 WO PCT/US2004/005805 patent/WO2004095214A2/en active Application Filing
-
2009
- 2009-04-27 JP JP2009107322A patent/JP4750198B2/en not_active Expired - Lifetime
Patent Citations (2)
Publication number | Priority date | Publication date | Assignee | Title |
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US6654725B1 (en) * | 1998-11-09 | 2003-11-25 | Nec Corporation | System and method for providing customized advertising on the World Wide Web |
US6477575B1 (en) * | 2000-09-12 | 2002-11-05 | Capital One Financial Corporation | System and method for performing dynamic Web marketing and advertising |
Also Published As
Publication number | Publication date |
---|---|
JP2009223898A (en) | 2009-10-01 |
WO2004095214A8 (en) | 2007-02-08 |
KR20050114256A (en) | 2005-12-05 |
US20040186769A1 (en) | 2004-09-23 |
WO2004095214A2 (en) | 2004-11-04 |
KR100780497B1 (en) | 2007-11-29 |
CN1954334A (en) | 2007-04-25 |
JP4750198B2 (en) | 2011-08-17 |
EP1609039A4 (en) | 2006-12-13 |
JP2007524894A (en) | 2007-08-30 |
JP4362508B2 (en) | 2009-11-11 |
EP1609039A2 (en) | 2005-12-28 |
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