WO2005029745A3 - Advertising based on a search string and user attribute combination - Google Patents

Advertising based on a search string and user attribute combination Download PDF

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Publication number
WO2005029745A3
WO2005029745A3 PCT/US2004/029719 US2004029719W WO2005029745A3 WO 2005029745 A3 WO2005029745 A3 WO 2005029745A3 US 2004029719 W US2004029719 W US 2004029719W WO 2005029745 A3 WO2005029745 A3 WO 2005029745A3
Authority
WO
WIPO (PCT)
Prior art keywords
search string
search
attribute combination
user attribute
advertising based
Prior art date
Application number
PCT/US2004/029719
Other languages
French (fr)
Other versions
WO2005029745A2 (en
Inventor
Jim E. Rainey
Original Assignee
Ask Jeeves, Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Ask Jeeves, Inc. filed Critical Ask Jeeves, Inc.
Publication of WO2005029745A2 publication Critical patent/WO2005029745A2/en
Publication of WO2005029745A3 publication Critical patent/WO2005029745A3/en

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Abstract

The invention provides a method. The method comprises receiving a user-input search string from a node; determining an attribute of the user; determining if there is an advertisement associated with the search string and attribute combination; performing a search based on the search string using a search engine; and causing the advertisement to be displayed together with a result of the search on a display associated with the node.
PCT/US2004/029719 2003-09-12 2004-09-09 Advertising based on a search string and user attribute combination WO2005029745A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US10/661,220 2003-09-12
US10/661,220 US20050060294A1 (en) 2003-09-12 2003-09-12 Advertising based on a search string and user attribute combination

Publications (2)

Publication Number Publication Date
WO2005029745A2 WO2005029745A2 (en) 2005-03-31
WO2005029745A3 true WO2005029745A3 (en) 2012-12-13

Family

ID=34273826

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2004/029719 WO2005029745A2 (en) 2003-09-12 2004-09-09 Advertising based on a search string and user attribute combination

Country Status (2)

Country Link
US (1) US20050060294A1 (en)
WO (1) WO2005029745A2 (en)

Families Citing this family (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7340453B2 (en) * 2004-07-30 2008-03-04 International Business Machines Corporation Microeconomic mechanism for distributed indexing
EP2013836A2 (en) * 2006-04-13 2009-01-14 WGRS Licensing Company, LLC Systems and methods for internet searching
US20090055734A1 (en) * 2007-08-21 2009-02-26 Brian Paul Channell Method and System of Displaying More Relevant Internet Ads
US9002732B2 (en) * 2008-04-14 2015-04-07 Ebay Inc. Keeping popular advertisements active
US9087048B2 (en) 2011-06-10 2015-07-21 Linkedin Corporation Method of and system for validating a fact checking system
US20120317046A1 (en) * 2011-06-10 2012-12-13 Myslinski Lucas J Candidate fact checking method and system
US8768782B1 (en) 2011-06-10 2014-07-01 Linkedin Corporation Optimized cloud computing fact checking
IL218420A0 (en) * 2012-03-01 2012-07-31 Google Inc Targeting content based on receipt of partial terms
US9483159B2 (en) 2012-12-12 2016-11-01 Linkedin Corporation Fact checking graphical user interface including fact checking icons

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1999055066A1 (en) * 1998-04-17 1999-10-28 Zetmeir Karl D Telephone call management software and internet marketing method
US6078866A (en) * 1998-09-14 2000-06-20 Searchup, Inc. Internet site searching and listing service based on monetary ranking of site listings
US6269361B1 (en) * 1999-05-28 2001-07-31 Goto.Com System and method for influencing a position on a search result list generated by a computer network search engine

Family Cites Families (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100313462B1 (en) * 1998-01-23 2001-12-31 윤종용 A method of displaying searched information in distance order in web search engine
US7035812B2 (en) * 1999-05-28 2006-04-25 Overture Services, Inc. System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engine
US6704727B1 (en) * 2000-01-31 2004-03-09 Overture Services, Inc. Method and system for generating a set of search terms
US6826572B2 (en) * 2001-11-13 2004-11-30 Overture Services, Inc. System and method allowing advertisers to manage search listings in a pay for placement search system using grouping
AU2003237325A1 (en) * 2002-05-31 2003-12-19 Johann S. Garcia Method and system for targeted internet search engine
EP1586017A2 (en) * 2002-11-27 2005-10-19 Findwhat.Com System and method for pay for performance advertising having biddable advertising units utilizing rotating routing to advertiser websites
US20040186769A1 (en) * 2003-03-21 2004-09-23 Mangold Bernard P. System and method of modifying the price paid by an advertiser in a search result list

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1999055066A1 (en) * 1998-04-17 1999-10-28 Zetmeir Karl D Telephone call management software and internet marketing method
US6078866A (en) * 1998-09-14 2000-06-20 Searchup, Inc. Internet site searching and listing service based on monetary ranking of site listings
US6269361B1 (en) * 1999-05-28 2001-07-31 Goto.Com System and method for influencing a position on a search result list generated by a computer network search engine

Also Published As

Publication number Publication date
WO2005029745A2 (en) 2005-03-31
US20050060294A1 (en) 2005-03-17

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