WO2006084114A3 - Method and apparatus for generating, optimizing, and managing granular advertising campaigns - Google Patents
Method and apparatus for generating, optimizing, and managing granular advertising campaigns Download PDFInfo
- Publication number
- WO2006084114A3 WO2006084114A3 PCT/US2006/003815 US2006003815W WO2006084114A3 WO 2006084114 A3 WO2006084114 A3 WO 2006084114A3 US 2006003815 W US2006003815 W US 2006003815W WO 2006084114 A3 WO2006084114 A3 WO 2006084114A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- advertising campaign
- optimizing
- generating
- advertisement
- present
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0242—Determining effectiveness of advertisements
- G06Q30/0243—Comparative campaigns
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0242—Determining effectiveness of advertisements
- G06Q30/0244—Optimization
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
- G06Q30/0275—Auctions
Abstract
Systems for and methods of the present invention are directed to managing and optimizing ad campaigns. One method in accordance with the present invention comprises selecting a parent advertising campaign and generating a child advertising campaign, wherein the child advertising campaign automatically inherits selected advertising criteria from the parent advertising campaign. Another method in accordance with the present invention comprises determining performance metrics for multiple advertisements in an advertising campaign, selecting an advertisement from the multiple advertisements based on its performance metric, and running the selected advertisement. Performance metrics include, but are not limited to, return on ad spend, conversions, number of clicks on an advertisement, number of purchases, to name a few metrics.
Priority Applications (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
EP06734273A EP1846903A4 (en) | 2005-02-01 | 2006-02-01 | Method and apparatus for generating, optimizing, and managing granular advertising campaigns |
JP2007554234A JP2008529190A (en) | 2005-02-01 | 2006-02-01 | Advertisement management method, shadow campaign system, and advertisement management system |
Applications Claiming Priority (4)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US64920505P | 2005-02-01 | 2005-02-01 | |
US60/649,205 | 2005-02-01 | ||
US11/345,135 US20060173744A1 (en) | 2005-02-01 | 2006-01-31 | Method and apparatus for generating, optimizing, and managing granular advertising campaigns |
US11/345,135 | 2006-01-31 |
Publications (2)
Publication Number | Publication Date |
---|---|
WO2006084114A2 WO2006084114A2 (en) | 2006-08-10 |
WO2006084114A3 true WO2006084114A3 (en) | 2007-10-11 |
Family
ID=36757795
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2006/003815 WO2006084114A2 (en) | 2005-02-01 | 2006-02-01 | Method and apparatus for generating, optimizing, and managing granular advertising campaigns |
Country Status (4)
Country | Link |
---|---|
US (1) | US20060173744A1 (en) |
EP (1) | EP1846903A4 (en) |
JP (1) | JP2008529190A (en) |
WO (1) | WO2006084114A2 (en) |
Families Citing this family (85)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20060200377A1 (en) * | 2005-02-14 | 2006-09-07 | Wolfe Jason S | Affiliate network cross-publication system and method |
US20070027751A1 (en) * | 2005-07-29 | 2007-02-01 | Chad Carson | Positioning advertisements on the bases of expected revenue |
US20070118392A1 (en) * | 2005-10-28 | 2007-05-24 | Richard Zinn | Classification and Management of Keywords across Multiple Campaigns |
US20070130004A1 (en) * | 2005-12-01 | 2007-06-07 | Microsoft Corporation | AD campaign optimization |
US7792858B2 (en) | 2005-12-21 | 2010-09-07 | Ebay Inc. | Computer-implemented method and system for combining keywords into logical clusters that share similar behavior with respect to a considered dimension |
US8036937B2 (en) | 2005-12-21 | 2011-10-11 | Ebay Inc. | Computer-implemented method and system for enabling the automated selection of keywords for rapid keyword portfolio expansion |
US7752190B2 (en) | 2005-12-21 | 2010-07-06 | Ebay Inc. | Computer-implemented method and system for managing keyword bidding prices |
US8700462B2 (en) * | 2005-12-28 | 2014-04-15 | Yahoo! Inc. | System and method for optimizing advertisement campaigns using a limited budget |
US10600090B2 (en) | 2005-12-30 | 2020-03-24 | Google Llc | Query feature based data structure retrieval of predicted values |
US7827060B2 (en) * | 2005-12-30 | 2010-11-02 | Google Inc. | Using estimated ad qualities for ad filtering, ranking and promotion |
US20070156887A1 (en) * | 2005-12-30 | 2007-07-05 | Daniel Wright | Predicting ad quality |
US8065184B2 (en) | 2005-12-30 | 2011-11-22 | Google Inc. | Estimating ad quality from observed user behavior |
US8666809B2 (en) * | 2006-09-29 | 2014-03-04 | Google Inc. | Advertisement campaign simulator |
US7565332B2 (en) * | 2006-10-23 | 2009-07-21 | Chipin Inc. | Method and system for providing a widget usable in affiliate marketing |
US20080098290A1 (en) * | 2006-10-23 | 2008-04-24 | Carnet Williams | Method and system for providing a widget for displaying multimedia content |
US9183002B2 (en) * | 2006-10-23 | 2015-11-10 | InMobi Pte Ltd. | Method and system for providing a widget for displaying multimedia content |
US9311647B2 (en) | 2006-10-23 | 2016-04-12 | InMobi Pte Ltd. | Method and system for providing a widget usable in financial transactions |
WO2009099403A2 (en) * | 2006-10-23 | 2009-08-13 | Chipin Inc. | Method and system for providing a widget for displaying multimedia content |
US8788343B2 (en) * | 2006-10-25 | 2014-07-22 | Microsoft Corporation | Price determination and inventory allocation based on spot and futures markets in future site channels for online advertising |
US8533049B2 (en) * | 2006-10-25 | 2013-09-10 | Microsoft Corporation | Value add broker for federated advertising exchange |
US20080103902A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Orchestration and/or exploration of different advertising channels in a federated advertising network |
US20080103837A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Risk reduction for participants in an online advertising exchange |
US20080103792A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Decision support for tax rate selection |
US20080103897A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Normalizing and tracking user attributes for transactions in an advertising exchange |
US7698166B2 (en) * | 2006-10-25 | 2010-04-13 | Microsoft Corporation | Import/export tax to deal with ad trade deficits |
US8589233B2 (en) * | 2006-10-25 | 2013-11-19 | Microsoft Corporation | Arbitrage broker for online advertising exchange |
US20080103900A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Sharing value back to distributed information providers in an advertising exchange |
US20080103898A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Specifying and normalizing utility functions of participants in an advertising exchange |
US20080103955A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Accounting for trusted participants in an online advertising exchange |
US20080103952A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Specifying and normalizing utility functions of participants in an advertising exchange |
US20080103896A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Specifying, normalizing and tracking display properties for transactions in an advertising exchange |
US20080103953A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Tool for optimizing advertising across disparate advertising networks |
US20080103795A1 (en) * | 2006-10-25 | 2008-05-01 | Microsoft Corporation | Lightweight and heavyweight interfaces to federated advertising marketplace |
US20080270164A1 (en) * | 2006-12-21 | 2008-10-30 | Kidder David S | System and method for managing a plurality of advertising networks |
KR100881832B1 (en) * | 2007-03-30 | 2009-02-03 | 엔에이치엔(주) | Method and system for displaying keyword advertisement using searching optimum randing page |
US20080243613A1 (en) * | 2007-04-02 | 2008-10-02 | Microsoft Corporation | Optimization of pay per click advertisements |
US8086624B1 (en) | 2007-04-17 | 2011-12-27 | Google Inc. | Determining proximity to topics of advertisements |
US8229942B1 (en) * | 2007-04-17 | 2012-07-24 | Google Inc. | Identifying negative keywords associated with advertisements |
US8577726B1 (en) * | 2007-05-03 | 2013-11-05 | Amazon Technologies, Inc. | Calculating bid amounts based on category-specific advertising expense factors and conversion information |
AU2008254644B2 (en) * | 2007-05-21 | 2013-11-21 | Google Llc | Query statistics provider |
US7860859B2 (en) * | 2007-06-01 | 2010-12-28 | Google Inc. | Determining search query statistical data for an advertising campaign based on user-selected criteria |
CN101802860A (en) * | 2007-07-09 | 2010-08-11 | 维蒂公开股份有限公司 | Mobile device marketing and advertising platforms, methods, and systems |
US8799285B1 (en) | 2007-08-02 | 2014-08-05 | Google Inc. | Automatic advertising campaign structure suggestion |
US8060407B1 (en) | 2007-09-04 | 2011-11-15 | Sprint Communications Company L.P. | Method for providing personalized, targeted advertisements during playback of media |
US9824367B2 (en) | 2007-09-07 | 2017-11-21 | Adobe Systems Incorporated | Measuring effectiveness of marketing campaigns across multiple channels |
US8671011B1 (en) * | 2008-05-29 | 2014-03-11 | Yodle, Inc. | Methods and apparatus for generating an online marketing campaign |
US20090327162A1 (en) * | 2008-06-27 | 2009-12-31 | Microsoft Corporation | Price estimation of overlapping keywords |
US20100049609A1 (en) * | 2008-08-25 | 2010-02-25 | Microsoft Corporation | Geographically targeted advertising |
US20110040616A1 (en) * | 2009-08-14 | 2011-02-17 | Yahoo! Inc. | Sponsored search bid adjustment based on predicted conversion rates |
US20140244380A1 (en) * | 2009-10-02 | 2014-08-28 | Omniture, Inc. | Dynamically Allocating Marketing Results Among Categories |
US8990104B1 (en) * | 2009-10-27 | 2015-03-24 | Sprint Communications Company L.P. | Multimedia product placement marketplace |
US8266006B2 (en) | 2009-11-03 | 2012-09-11 | Ebay Inc. | Method, medium, and system for keyword bidding in a market cooperative |
US8539067B2 (en) * | 2009-12-31 | 2013-09-17 | Google Inc. | Multi-campaign content allocation based on experiment difference data |
US20110258041A1 (en) * | 2010-04-20 | 2011-10-20 | LifeStreet Corporation | Method and Apparatus for Landing Page Optimization |
US20110264507A1 (en) * | 2010-04-27 | 2011-10-27 | Microsoft Corporation | Facilitating keyword extraction for advertisement selection |
US20110307337A1 (en) * | 2010-06-09 | 2011-12-15 | Sybase 365, Inc. | System and Method for Mobile Advertising Platform |
US9811835B2 (en) * | 2010-06-18 | 2017-11-07 | Microsoft Technology Licensing, Llc | Metadata-enabled dynamic updates of online advertisements |
JP5388988B2 (en) * | 2010-10-26 | 2014-01-15 | ヤフー株式会社 | Advertisement selection apparatus, method and program |
JP5537398B2 (en) * | 2010-12-14 | 2014-07-02 | 株式会社野村総合研究所 | Access analysis system, access analysis method, and computer program |
US9904930B2 (en) * | 2010-12-16 | 2018-02-27 | Excalibur Ip, Llc | Integrated and comprehensive advertising campaign management and optimization |
US20120296721A1 (en) * | 2011-05-18 | 2012-11-22 | Bloomspot, Inc. | method and system for awarding customer loyalty awards |
WO2012167209A1 (en) * | 2011-06-02 | 2012-12-06 | Jeremy Kagan | Buy-side advertising factors optimization |
US10475048B2 (en) * | 2011-08-08 | 2019-11-12 | Jpmorgan Chase Bank, N.A. | Method and system for managing a customer loyalty award program |
US10621206B2 (en) * | 2012-04-19 | 2020-04-14 | Full Circle Insights, Inc. | Method and system for recording responses in a CRM system |
US11341166B2 (en) | 2011-09-01 | 2022-05-24 | Full Circle Insights, Inc. | Method and system for attributing metrics in a CRM system |
JP2013088877A (en) * | 2011-10-13 | 2013-05-13 | Nomura Research Institute Ltd | Access control system, access control method, and computer program |
US10616782B2 (en) | 2012-03-29 | 2020-04-07 | Mgage, Llc | Cross-channel user tracking systems, methods and devices |
US20130311860A1 (en) * | 2012-05-15 | 2013-11-21 | International Business Machines Corporation | Identifying Referred Documents Based on a Search Result |
US20140089083A1 (en) * | 2012-09-25 | 2014-03-27 | Xerox Corporation | Method and apparatus for an automated marketing campaign coach |
US20140108162A1 (en) * | 2012-10-17 | 2014-04-17 | Microsoft Corporation | Predicting performance of an online advertising campaign |
US9830353B1 (en) * | 2013-02-27 | 2017-11-28 | Google Inc. | Determining match type for query tokens |
US8719089B1 (en) * | 2013-06-13 | 2014-05-06 | Google Inc. | Methods and systems for improving bid efficiency of a content provider |
WO2015012747A1 (en) * | 2013-07-22 | 2015-01-29 | Google Inc. | Broad match control |
US10990924B2 (en) * | 2013-08-30 | 2021-04-27 | Messagepoint Inc. | System and method for variant content management |
CA2863748C (en) * | 2013-09-19 | 2023-06-27 | Prinova, Inc. | System and method for variant content navigation |
US9767196B1 (en) | 2013-11-20 | 2017-09-19 | Google Inc. | Content selection |
US20150235258A1 (en) * | 2014-02-20 | 2015-08-20 | Turn Inc. | Cross-device reporting and analytics |
US20150287091A1 (en) | 2014-04-08 | 2015-10-08 | Turn Inc. | User similarity groups for on-line marketing |
JP6546724B2 (en) * | 2014-07-23 | 2019-07-17 | 株式会社エヌケービー | Advertising distribution system |
US10134058B2 (en) | 2014-10-27 | 2018-11-20 | Amobee, Inc. | Methods and apparatus for identifying unique users for on-line advertising |
US10163130B2 (en) | 2014-11-24 | 2018-12-25 | Amobee, Inc. | Methods and apparatus for identifying a cookie-less user |
CN104657437B (en) * | 2015-01-30 | 2018-07-13 | 百度在线网络技术(北京)有限公司 | Promote the monitoring method and device of situation data |
CN106204102A (en) * | 2016-06-23 | 2016-12-07 | 广州筷子信息科技有限公司 | The big data analysing method of advertising creative based on element tags and device |
WO2017219911A1 (en) | 2016-06-23 | 2017-12-28 | Guangzhou Kuaizi Information Technology Co., Ltd. | Methods and systems for automatically generating advertisements |
US11449807B2 (en) | 2020-01-31 | 2022-09-20 | Walmart Apollo, Llc | Systems and methods for bootstrapped machine learning algorithm training |
Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20040122731A1 (en) * | 1999-09-23 | 2004-06-24 | Mannik Peeter Todd | System and method for using interactive electronic representations of objects |
US20050021397A1 (en) * | 2003-07-22 | 2005-01-27 | Cui Yingwei Claire | Content-targeted advertising using collected user behavior data |
US20050021395A1 (en) * | 2003-02-24 | 2005-01-27 | Luu Duc Thong | System and method for conducting an advertising campaign |
Family Cites Families (30)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
EP0331442A3 (en) * | 1988-02-29 | 1991-11-06 | Information Resources, Inc. | Passive data collection system for market research data |
US6571279B1 (en) * | 1997-12-05 | 2003-05-27 | Pinpoint Incorporated | Location enhanced information delivery system |
US5754787A (en) * | 1994-12-23 | 1998-05-19 | Intel Corporation | System for electronically publishing objects with header specifying minimum and maximum required transport delivery rates and threshold being amount publisher is willing to pay |
US5848396A (en) * | 1996-04-26 | 1998-12-08 | Freedom Of Information, Inc. | Method and apparatus for determining behavioral profile of a computer user |
US5933811A (en) * | 1996-08-20 | 1999-08-03 | Paul D. Angles | System and method for delivering customized advertisements within interactive communication systems |
US5948061A (en) * | 1996-10-29 | 1999-09-07 | Double Click, Inc. | Method of delivery, targeting, and measuring advertising over networks |
US6285987B1 (en) * | 1997-01-22 | 2001-09-04 | Engage, Inc. | Internet advertising system |
US5937392A (en) * | 1997-07-28 | 1999-08-10 | Switchboard Incorporated | Banner advertising display system and method with frequency of advertisement control |
US6396907B1 (en) * | 1997-10-06 | 2002-05-28 | Avaya Technology Corp. | Unified messaging system and method providing cached message streams |
US6055510A (en) * | 1997-10-24 | 2000-04-25 | At&T Corp. | Method for performing targeted marketing over a large computer network |
US6134532A (en) * | 1997-11-14 | 2000-10-17 | Aptex Software, Inc. | System and method for optimal adaptive matching of users to most relevant entity and information in real-time |
US6182050B1 (en) * | 1998-05-28 | 2001-01-30 | Acceleration Software International Corporation | Advertisements distributed on-line using target criteria screening with method for maintaining end user privacy |
US6216129B1 (en) * | 1998-12-03 | 2001-04-10 | Expanse Networks, Inc. | Advertisement selection system supporting discretionary target market characteristics |
US6324519B1 (en) * | 1999-03-12 | 2001-11-27 | Expanse Networks, Inc. | Advertisement auction system |
US6584492B1 (en) * | 2000-01-20 | 2003-06-24 | Americom Usa | Internet banner advertising process and apparatus having scalability |
US6269361B1 (en) * | 1999-05-28 | 2001-07-31 | Goto.Com | System and method for influencing a position on a search result list generated by a computer network search engine |
US6285986B1 (en) * | 1999-08-11 | 2001-09-04 | Venturemakers Llc | Method of and apparatus for interactive automated registration, negotiation and marketing for combining products and services from one or more vendors together to be sold as a unit |
US6366907B1 (en) * | 1999-12-15 | 2002-04-02 | Napster, Inc. | Real-time search engine |
US6401075B1 (en) * | 2000-02-14 | 2002-06-04 | Global Network, Inc. | Methods of placing, purchasing and monitoring internet advertising |
JP2001319125A (en) * | 2000-05-11 | 2001-11-16 | Progic Inc | Processing system dedicated to sales promotion, processing method of the same system, and medium stored with program for the same system |
JP2002074130A (en) * | 2000-08-29 | 2002-03-15 | Live Revolution Co Ltd | Information processing system and method, and recording medium stored with information processing program operating on computer |
US6898571B1 (en) * | 2000-10-10 | 2005-05-24 | Jordan Duvac | Advertising enhancement using the internet |
US20020103698A1 (en) * | 2000-10-31 | 2002-08-01 | Christian Cantrell | System and method for enabling user control of online advertising campaigns |
US6993553B2 (en) * | 2000-12-19 | 2006-01-31 | Sony Corporation | Data providing system, data providing apparatus and method, data acquisition system and method, and program storage medium |
US20030014304A1 (en) * | 2001-07-10 | 2003-01-16 | Avenue A, Inc. | Method of analyzing internet advertising effects |
US20040186776A1 (en) * | 2003-01-28 | 2004-09-23 | Llach Eduardo F. | System for automatically selling and purchasing highly targeted and dynamic advertising impressions using a mixture of price metrics |
US20040225562A1 (en) * | 2003-05-09 | 2004-11-11 | Aquantive, Inc. | Method of maximizing revenue from performance-based internet advertising agreements |
US20050149396A1 (en) * | 2003-11-21 | 2005-07-07 | Marchex, Inc. | Online advertising system and method |
JP2004240986A (en) * | 2004-03-17 | 2004-08-26 | Nec Corp | Advertising method |
US20070271145A1 (en) * | 2004-07-20 | 2007-11-22 | Vest Herb D | Consolidated System for Managing Internet Ads |
-
2006
- 2006-01-31 US US11/345,135 patent/US20060173744A1/en not_active Abandoned
- 2006-02-01 WO PCT/US2006/003815 patent/WO2006084114A2/en active Application Filing
- 2006-02-01 JP JP2007554234A patent/JP2008529190A/en active Pending
- 2006-02-01 EP EP06734273A patent/EP1846903A4/en not_active Withdrawn
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20040122731A1 (en) * | 1999-09-23 | 2004-06-24 | Mannik Peeter Todd | System and method for using interactive electronic representations of objects |
US20050021395A1 (en) * | 2003-02-24 | 2005-01-27 | Luu Duc Thong | System and method for conducting an advertising campaign |
US20050021397A1 (en) * | 2003-07-22 | 2005-01-27 | Cui Yingwei Claire | Content-targeted advertising using collected user behavior data |
Non-Patent Citations (1)
Title |
---|
See also references of EP1846903A4 * |
Also Published As
Publication number | Publication date |
---|---|
JP2008529190A (en) | 2008-07-31 |
WO2006084114A2 (en) | 2006-08-10 |
EP1846903A4 (en) | 2010-05-05 |
EP1846903A2 (en) | 2007-10-24 |
US20060173744A1 (en) | 2006-08-03 |
Similar Documents
Publication | Publication Date | Title |
---|---|---|
WO2006084114A3 (en) | Method and apparatus for generating, optimizing, and managing granular advertising campaigns | |
WO2006096768A3 (en) | Enhanced online advertising system | |
WO2008042812A3 (en) | Advertisement campaign simulator | |
WO2006118753A3 (en) | System and method for utilizing a presence service to advertise activity availability | |
WO2005062863A3 (en) | Method and system for providing targeted graphical advertisements | |
WO2005015362A3 (en) | System and method for delivering and optimizing media programming in public spaces | |
WO2009099962A3 (en) | Online map advertising | |
WO2005098714A3 (en) | Systems and methods for determining user actions | |
WO2009039168A3 (en) | Generating advertisements using user assets | |
WO2004008275A3 (en) | Interactive electronic commerce system | |
WO2006119157A3 (en) | Systems and methods for marketing health products and/or services to health consumers and health providers | |
WO2005052738A3 (en) | Online advertising | |
WO2008005893A3 (en) | Slot preference auction | |
WO2007022137A3 (en) | Method and system for placement and pricing of internet-based advertisements or services | |
WO2011043979A3 (en) | Systems and methods for advertising services based on a local profile | |
WO2006091970A3 (en) | System and method to merge pay-for-performance advertising models | |
MX2009004056A (en) | User interaction-biased advertising. | |
WO2008151123A3 (en) | Determining search query statistical data for an advertising campaign based on user-selected criteria | |
WO2006127645A3 (en) | Digital advertising auction system | |
WO2006128104A3 (en) | Advertising systems and methods | |
WO2008021906A3 (en) | Interest targeting | |
WO2008005779A3 (en) | System and method for providing advertisement | |
WO2005006283A3 (en) | Rendering advertisements with documents having one or more topics using user topic interest information | |
WO2006091966A3 (en) | Methods and apparatuses for sorting lists for presentation | |
WO2005031513A3 (en) | Method and system for purchase-based segmentation |
Legal Events
Date | Code | Title | Description |
---|---|---|---|
WWE | Wipo information: entry into national phase |
Ref document number: 200680010999.1 Country of ref document: CN |
|
121 | Ep: the epo has been informed by wipo that ep was designated in this application | ||
WWE | Wipo information: entry into national phase |
Ref document number: 2007554234 Country of ref document: JP |
|
NENP | Non-entry into the national phase |
Ref country code: DE |
|
WWE | Wipo information: entry into national phase |
Ref document number: 6142/DELNP/2007 Country of ref document: IN |
|
WWE | Wipo information: entry into national phase |
Ref document number: 2006734273 Country of ref document: EP |