WO2007098079A3 - Systems and methods for electronic marketing - Google Patents
Systems and methods for electronic marketing Download PDFInfo
- Publication number
- WO2007098079A3 WO2007098079A3 PCT/US2007/004238 US2007004238W WO2007098079A3 WO 2007098079 A3 WO2007098079 A3 WO 2007098079A3 US 2007004238 W US2007004238 W US 2007004238W WO 2007098079 A3 WO2007098079 A3 WO 2007098079A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- module
- advertisement
- publish
- session
- feedback
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
Abstract
An exemplary system (100) includes a publisher subsystem (140) configured to communicate with an access device and an advertiser device (130) over a data communication network (150). The publisher subsystem (140) includes a publish module (220), a session module (230), and an allocation module (250). The publish module (220) is configured to publish content over the data communication network (150), the content including an advertisement. The session module (230) is configured to detect a selection of the advertisement, initiate a session between the access device and the advertiser device (130) in response to the selection, the advertiser device (130) being associated with the advertisement, and receive feedback (270) from the advertiser device (130). The allocation module (250) is configured to allocate revenue based on the feedback (270). In some examples, the amount of the revenue is independent of the feedback (270).
Applications Claiming Priority (4)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US11/356,908 | 2006-02-17 | ||
US11/356,908 US7870024B2 (en) | 2006-02-17 | 2006-02-17 | Systems and methods for electronic marketing |
US77826706P | 2006-03-02 | 2006-03-02 | |
US60/778,267 | 2006-03-02 |
Publications (2)
Publication Number | Publication Date |
---|---|
WO2007098079A2 WO2007098079A2 (en) | 2007-08-30 |
WO2007098079A3 true WO2007098079A3 (en) | 2007-11-15 |
Family
ID=38437910
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2007/004238 WO2007098079A2 (en) | 2006-02-17 | 2007-02-16 | Systems and methods for electronic marketing |
Country Status (1)
Country | Link |
---|---|
WO (1) | WO2007098079A2 (en) |
Citations (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20040024640A1 (en) * | 2000-12-21 | 2004-02-05 | Engle Joseph Craig | System and method for manipulating internet-based advertisements |
US20040230491A1 (en) * | 1997-06-10 | 2004-11-18 | Messer Stephen D. | Transaction tracking, managing, assessment, and auditing data processing system and network |
US20050021387A1 (en) * | 1999-11-15 | 2005-01-27 | Gottfurcht Elliot A. | Method to generate advertising revenue based on time and location |
US20050144065A1 (en) * | 2003-12-19 | 2005-06-30 | Palo Alto Research Center Incorporated | Keyword advertisement management with coordinated bidding among advertisers |
-
2007
- 2007-02-16 WO PCT/US2007/004238 patent/WO2007098079A2/en active Application Filing
Patent Citations (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20040230491A1 (en) * | 1997-06-10 | 2004-11-18 | Messer Stephen D. | Transaction tracking, managing, assessment, and auditing data processing system and network |
US20050021387A1 (en) * | 1999-11-15 | 2005-01-27 | Gottfurcht Elliot A. | Method to generate advertising revenue based on time and location |
US20040024640A1 (en) * | 2000-12-21 | 2004-02-05 | Engle Joseph Craig | System and method for manipulating internet-based advertisements |
US20050144065A1 (en) * | 2003-12-19 | 2005-06-30 | Palo Alto Research Center Incorporated | Keyword advertisement management with coordinated bidding among advertisers |
Also Published As
Publication number | Publication date |
---|---|
WO2007098079A2 (en) | 2007-08-30 |
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