WO2007098079A3 - Systems and methods for electronic marketing - Google Patents

Systems and methods for electronic marketing Download PDF

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Publication number
WO2007098079A3
WO2007098079A3 PCT/US2007/004238 US2007004238W WO2007098079A3 WO 2007098079 A3 WO2007098079 A3 WO 2007098079A3 US 2007004238 W US2007004238 W US 2007004238W WO 2007098079 A3 WO2007098079 A3 WO 2007098079A3
Authority
WO
WIPO (PCT)
Prior art keywords
module
advertisement
publish
session
feedback
Prior art date
Application number
PCT/US2007/004238
Other languages
French (fr)
Other versions
WO2007098079A2 (en
Inventor
Jonathan C Coon
Original Assignee
Jonathan C Coon
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US11/356,908 external-priority patent/US7870024B2/en
Application filed by Jonathan C Coon filed Critical Jonathan C Coon
Publication of WO2007098079A2 publication Critical patent/WO2007098079A2/en
Publication of WO2007098079A3 publication Critical patent/WO2007098079A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Abstract

An exemplary system (100) includes a publisher subsystem (140) configured to communicate with an access device and an advertiser device (130) over a data communication network (150). The publisher subsystem (140) includes a publish module (220), a session module (230), and an allocation module (250). The publish module (220) is configured to publish content over the data communication network (150), the content including an advertisement. The session module (230) is configured to detect a selection of the advertisement, initiate a session between the access device and the advertiser device (130) in response to the selection, the advertiser device (130) being associated with the advertisement, and receive feedback (270) from the advertiser device (130). The allocation module (250) is configured to allocate revenue based on the feedback (270). In some examples, the amount of the revenue is independent of the feedback (270).
PCT/US2007/004238 2006-02-17 2007-02-16 Systems and methods for electronic marketing WO2007098079A2 (en)

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US11/356,908 US7870024B2 (en) 2006-02-17 2006-02-17 Systems and methods for electronic marketing
US11/356,908 2006-02-17
US77826706P 2006-03-02 2006-03-02
US60/778,267 2006-03-02

Publications (2)

Publication Number Publication Date
WO2007098079A2 WO2007098079A2 (en) 2007-08-30
WO2007098079A3 true WO2007098079A3 (en) 2007-11-15

Family

ID=38437910

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2007/004238 WO2007098079A2 (en) 2006-02-17 2007-02-16 Systems and methods for electronic marketing

Country Status (1)

Country Link
WO (1) WO2007098079A2 (en)

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040024640A1 (en) * 2000-12-21 2004-02-05 Engle Joseph Craig System and method for manipulating internet-based advertisements
US20040230491A1 (en) * 1997-06-10 2004-11-18 Messer Stephen D. Transaction tracking, managing, assessment, and auditing data processing system and network
US20050021387A1 (en) * 1999-11-15 2005-01-27 Gottfurcht Elliot A. Method to generate advertising revenue based on time and location
US20050144065A1 (en) * 2003-12-19 2005-06-30 Palo Alto Research Center Incorporated Keyword advertisement management with coordinated bidding among advertisers

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040230491A1 (en) * 1997-06-10 2004-11-18 Messer Stephen D. Transaction tracking, managing, assessment, and auditing data processing system and network
US20050021387A1 (en) * 1999-11-15 2005-01-27 Gottfurcht Elliot A. Method to generate advertising revenue based on time and location
US20040024640A1 (en) * 2000-12-21 2004-02-05 Engle Joseph Craig System and method for manipulating internet-based advertisements
US20050144065A1 (en) * 2003-12-19 2005-06-30 Palo Alto Research Center Incorporated Keyword advertisement management with coordinated bidding among advertisers

Also Published As

Publication number Publication date
WO2007098079A2 (en) 2007-08-30

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