WO2007149888A3 - Providing collected profiles to media properties having specified interests - Google Patents

Providing collected profiles to media properties having specified interests Download PDF

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Publication number
WO2007149888A3
WO2007149888A3 PCT/US2007/071608 US2007071608W WO2007149888A3 WO 2007149888 A3 WO2007149888 A3 WO 2007149888A3 US 2007071608 W US2007071608 W US 2007071608W WO 2007149888 A3 WO2007149888 A3 WO 2007149888A3
Authority
WO
WIPO (PCT)
Prior art keywords
profile
media property
media
visitor
profiles
Prior art date
Application number
PCT/US2007/071608
Other languages
French (fr)
Other versions
WO2007149888A2 (en
Inventor
Roy Shkedi
Original Assignee
Almondnet Inc
Roy Shkedi
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Family has litigation
First worldwide family litigation filed litigation Critical https://patents.darts-ip.com/?family=38834332&utm_source=google_patent&utm_medium=platform_link&utm_campaign=public_patent_search&patent=WO2007149888(A3) "Global patent litigation dataset” by Darts-ip is licensed under a Creative Commons Attribution 4.0 International License.
Application filed by Almondnet Inc, Roy Shkedi filed Critical Almondnet Inc
Publication of WO2007149888A2 publication Critical patent/WO2007149888A2/en
Publication of WO2007149888A3 publication Critical patent/WO2007149888A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute

Abstract

To improve monetization of electronic advertisement placement, a profile owner company operates an automatic system for identifying media properties that have interests in specific profiles or profiles of a specified category or kind. The profile owner recognizes a collected visitor profile as one that a media property has previously requested or one that is within a category that a media property has previously requested and arranges for the visitor to be tagged with a tag readable by the media property that requested such a profile. The media property can use the tag in displaying customized advertising to the visitor. Using information received from the media property, the profile owner company then records usage of the profile by the media property.
PCT/US2007/071608 2006-06-19 2007-06-19 Providing collected profiles to media properties having specified interests WO2007149888A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US80511406P 2006-06-19 2006-06-19
US60/805,114 2006-06-19

Publications (2)

Publication Number Publication Date
WO2007149888A2 WO2007149888A2 (en) 2007-12-27
WO2007149888A3 true WO2007149888A3 (en) 2008-02-28

Family

ID=38834332

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2007/071608 WO2007149888A2 (en) 2006-06-19 2007-06-19 Providing collected profiles to media properties having specified interests

Country Status (2)

Country Link
US (7) US8280758B2 (en)
WO (1) WO2007149888A2 (en)

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