WO2008005835A3 - Profile advertisements - Google Patents

Profile advertisements Download PDF

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Publication number
WO2008005835A3
WO2008005835A3 PCT/US2007/072478 US2007072478W WO2008005835A3 WO 2008005835 A3 WO2008005835 A3 WO 2008005835A3 US 2007072478 W US2007072478 W US 2007072478W WO 2008005835 A3 WO2008005835 A3 WO 2008005835A3
Authority
WO
WIPO (PCT)
Prior art keywords
content
online profile
profile
online
advertisement
Prior art date
Application number
PCT/US2007/072478
Other languages
French (fr)
Other versions
WO2008005835A2 (en
Inventor
Tomasz J Tunguz-Zawislak
Shannon P Bauman
Original Assignee
Google Inc
Tomasz J Tunguz-Zawislak
Shannon P Bauman
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc, Tomasz J Tunguz-Zawislak, Shannon P Bauman filed Critical Google Inc
Priority to EP07812474A priority Critical patent/EP2038832A4/en
Priority to BRPI0713059-7A priority patent/BRPI0713059A2/en
Publication of WO2008005835A2 publication Critical patent/WO2008005835A2/en
Publication of WO2008005835A3 publication Critical patent/WO2008005835A3/en

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/08Payment architectures
    • G06Q20/10Payment architectures specially adapted for electronic funds transfer [EFT] systems; specially adapted for home banking systems
    • G06Q20/102Bill distribution or payments
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/38Payment protocols; Details thereof
    • G06Q20/384Payment protocols; Details thereof using social networks
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement

Abstract

A computer implemented method for managing personal advertisements for display with online profiles is disclosed. The method includes receiving multiple categories of content from a first online profile comprising information characterizing a first person, generating an advertisement comprising advertising content that directs a user to a second online profile comprising information characterizing a second person, and transmitting the advertisement for display with the first online profile if the advertising content is related to at least a portion of the content from the first online profile.
PCT/US2007/072478 2006-06-30 2007-06-29 Profile advertisements WO2008005835A2 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
EP07812474A EP2038832A4 (en) 2006-06-30 2007-06-29 Profile advertisements
BRPI0713059-7A BRPI0713059A2 (en) 2006-06-30 2007-06-29 Profile ads.

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US11/479,253 US20080004959A1 (en) 2006-06-30 2006-06-30 Profile advertisements
US11/479,253 2006-06-30

Publications (2)

Publication Number Publication Date
WO2008005835A2 WO2008005835A2 (en) 2008-01-10
WO2008005835A3 true WO2008005835A3 (en) 2008-11-20

Family

ID=38877848

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2007/072478 WO2008005835A2 (en) 2006-06-30 2007-06-29 Profile advertisements

Country Status (5)

Country Link
US (3) US20080004959A1 (en)
EP (1) EP2038832A4 (en)
CN (1) CN101512585A (en)
BR (1) BRPI0713059A2 (en)
WO (1) WO2008005835A2 (en)

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Also Published As

Publication number Publication date
CN101512585A (en) 2009-08-19
BRPI0713059A2 (en) 2012-04-17
EP2038832A4 (en) 2011-06-08
US20080004959A1 (en) 2008-01-03
WO2008005835A2 (en) 2008-01-10
EP2038832A2 (en) 2009-03-25
US20110276480A1 (en) 2011-11-10
US8942993B2 (en) 2015-01-27
US20110264533A1 (en) 2011-10-27

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