WO2009026515A3 - System and method for generating creatives using composite templates - Google Patents

System and method for generating creatives using composite templates Download PDF

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Publication number
WO2009026515A3
WO2009026515A3 PCT/US2008/074011 US2008074011W WO2009026515A3 WO 2009026515 A3 WO2009026515 A3 WO 2009026515A3 US 2008074011 W US2008074011 W US 2008074011W WO 2009026515 A3 WO2009026515 A3 WO 2009026515A3
Authority
WO
WIPO (PCT)
Prior art keywords
template
generating
composite
creative
elements
Prior art date
Application number
PCT/US2008/074011
Other languages
French (fr)
Other versions
WO2009026515A2 (en
Inventor
Dmitriy Portnov
Manish Gupta
Sarah Sirajuddin
Chao Cai
Kenji Kaneda
Rajas Moonka
Original Assignee
Google Inc
Dmitriy Portnov
Manish Gupta
Sarah Sirajuddin
Chao Cai
Kenji Kaneda
Rajas Moonka
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc, Dmitriy Portnov, Manish Gupta, Sarah Sirajuddin, Chao Cai, Kenji Kaneda, Rajas Moonka filed Critical Google Inc
Priority to CN200880110751A priority Critical patent/CN101861596A/en
Priority to CA2697056A priority patent/CA2697056A1/en
Priority to EP08798487A priority patent/EP2191428A4/en
Publication of WO2009026515A2 publication Critical patent/WO2009026515A2/en
Publication of WO2009026515A3 publication Critical patent/WO2009026515A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
    • G06F16/986—Document structures and storage, e.g. HTML extensions

Abstract

A computer-implemented method for generating creatives 18 includes creating a first composite template 14. The method also includes defining one or more template elements 16 for use with the first composite template 14. The method further includes assigning data to each of the one or more template elements 16. The method also includes generating a first creative 18 based on the first composite template 14 and the assigned data. The first creative 18 comprises one or more creative elements corresponding to the one or more template elements 16.
PCT/US2008/074011 2007-08-23 2008-08-22 System and method for generating creatives using composite templates WO2009026515A2 (en)

Priority Applications (3)

Application Number Priority Date Filing Date Title
CN200880110751A CN101861596A (en) 2007-08-23 2008-08-22 System and method for generating creatives using composite templates
CA2697056A CA2697056A1 (en) 2007-08-23 2008-08-22 System and method for generating creatives using composite templates
EP08798487A EP2191428A4 (en) 2007-08-23 2008-08-22 System and method for generating creatives using composite templates

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US11/844,076 2007-08-23
US11/844,076 US20090055725A1 (en) 2007-08-23 2007-08-23 System and Method for Generating Creatives Using Composite Templates

Publications (2)

Publication Number Publication Date
WO2009026515A2 WO2009026515A2 (en) 2009-02-26
WO2009026515A3 true WO2009026515A3 (en) 2009-04-23

Family

ID=40379004

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2008/074011 WO2009026515A2 (en) 2007-08-23 2008-08-22 System and method for generating creatives using composite templates

Country Status (5)

Country Link
US (1) US20090055725A1 (en)
EP (1) EP2191428A4 (en)
CN (1) CN101861596A (en)
CA (1) CA2697056A1 (en)
WO (1) WO2009026515A2 (en)

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US9245041B2 (en) * 2007-11-10 2016-01-26 Geomonkey, Inc. Creation and use of digital maps
US11687957B2 (en) 2009-02-04 2023-06-27 Neopad Inc. Mobile cloud and mobile cloud computing for a user-customized survey or election service system and method
KR101015794B1 (en) * 2009-02-04 2011-02-18 주식회사 네오패드 System and method for collecting intention automatically
US20110191253A1 (en) * 2009-04-17 2011-08-04 Geomonkey, Inc. Use of mobile devices for communicating sound-based virtual transaction data
US20100268717A1 (en) * 2009-04-17 2010-10-21 Geomonkey, Inc. Use of mobile devices for viewing and publishing location-based user information
US9460116B2 (en) 2009-04-17 2016-10-04 Geomonkey, Inc. Configurable groups of virtual walls providing proximity related privileges
US8166394B1 (en) * 2009-09-22 2012-04-24 Adobe Systems Incorporated Systems and methods for implementing and using event tracking and analytics in electronic content
CN102082814B (en) * 2009-11-17 2012-12-12 厦门雅迅网络股份有限公司 Method for playing group vehicle advertisements
US9135292B1 (en) 2013-04-08 2015-09-15 Google Inc. Selecting a template for a content item
US20140331124A1 (en) * 2013-05-02 2014-11-06 Locu, Inc. Method for maintaining common data across multiple platforms
US9792371B1 (en) * 2013-06-19 2017-10-17 Google Inc. Automatic synthesis and evaluation of content
US9529572B1 (en) 2013-12-20 2016-12-27 Emc Corporation Composable application session parameters
US9756147B1 (en) 2013-12-20 2017-09-05 Open Text Corporation Dynamic discovery and management of page fragments
US9170786B1 (en) 2013-12-20 2015-10-27 Emc Corporation Composable context menus
US10466872B1 (en) 2013-12-20 2019-11-05 Open Text Corporation Composable events for dynamic user interface composition
US9851951B1 (en) 2013-12-20 2017-12-26 Emc Corporation Composable action flows
CN105574909A (en) * 2014-10-11 2016-05-11 北京金山安全软件有限公司 Picture combination template processing method and device and terminal
CN105677357B (en) 2016-01-12 2019-02-01 腾讯科技（北京）有限公司 Media information processing method and mobile terminal
CN105976203B (en) * 2016-04-28 2020-10-30 广州筷子信息科技有限公司 Automatic generation method and device of internet advertisement originality
US10685070B2 (en) 2016-06-30 2020-06-16 Facebook, Inc. Dynamic creative optimization for effectively delivering content
US10572908B2 (en) * 2017-01-03 2020-02-25 Facebook, Inc. Preview of content items for dynamic creative optimization
US10922713B2 (en) * 2017-01-03 2021-02-16 Facebook, Inc. Dynamic creative optimization rule engine for effective content delivery
US10991014B2 (en) * 2017-07-26 2021-04-27 Solstice Equity Partners, Inc. Templates and events for customizable notifications on websites
CN111612547B (en) * 2020-05-27 2023-11-03 恩亿科(北京)数据科技有限公司 Advertisement creative picture generation method, device, computer equipment and storage medium
CN113256338B (en) * 2021-05-31 2021-11-09 天津车之家数据信息技术有限公司 Creative generation method, system and computing equipment
CN117349359B (en) * 2023-12-06 2024-02-20 成都数据集团股份有限公司 Multi-source heterogeneous database import and export method and system

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KR20010087545A (en) * 2000-03-07 2001-09-21 김형근 Method for providing a template for making a banner in an internet and system for the performing the same
WO2002001391A2 (en) * 2000-06-23 2002-01-03 Ecomsystems, Inc. System and method for computer-created advertisements
US20020103698A1 (en) * 2000-10-31 2002-08-01 Christian Cantrell System and method for enabling user control of online advertising campaigns
US20050096980A1 (en) * 2003-11-03 2005-05-05 Ross Koningstein System and method for delivering internet advertisements that change between textual and graphical ads on demand by a user
KR20050061964A (en) * 2003-12-19 2005-06-23 엔에이치엔(주) A method for registering advertising contents exposed by brand searching and a system thereof

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US20040015401A1 (en) * 2001-02-08 2004-01-22 In Lee Systems and methods for distributing template-based multimedia presentations over a network

Patent Citations (5)

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Publication number Priority date Publication date Assignee Title
KR20010087545A (en) * 2000-03-07 2001-09-21 김형근 Method for providing a template for making a banner in an internet and system for the performing the same
WO2002001391A2 (en) * 2000-06-23 2002-01-03 Ecomsystems, Inc. System and method for computer-created advertisements
US20020103698A1 (en) * 2000-10-31 2002-08-01 Christian Cantrell System and method for enabling user control of online advertising campaigns
US20050096980A1 (en) * 2003-11-03 2005-05-05 Ross Koningstein System and method for delivering internet advertisements that change between textual and graphical ads on demand by a user
KR20050061964A (en) * 2003-12-19 2005-06-23 엔에이치엔(주) A method for registering advertising contents exposed by brand searching and a system thereof

Non-Patent Citations (1)

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Title
See also references of EP2191428A4 *

Also Published As

Publication number Publication date
EP2191428A4 (en) 2011-11-23
WO2009026515A2 (en) 2009-02-26
CA2697056A1 (en) 2009-02-26
CN101861596A (en) 2010-10-13
EP2191428A2 (en) 2010-06-02
US20090055725A1 (en) 2009-02-26

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