WO2010132806A3 - System and method for on-demand delivery of audio content for use with entertainment creatives - Google Patents

System and method for on-demand delivery of audio content for use with entertainment creatives Download PDF

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Publication number
WO2010132806A3
WO2010132806A3 PCT/US2010/034957 US2010034957W WO2010132806A3 WO 2010132806 A3 WO2010132806 A3 WO 2010132806A3 US 2010034957 W US2010034957 W US 2010034957W WO 2010132806 A3 WO2010132806 A3 WO 2010132806A3
Authority
WO
WIPO (PCT)
Prior art keywords
creative
asset
communication device
central processing
processing environment
Prior art date
Application number
PCT/US2010/034957
Other languages
French (fr)
Other versions
WO2010132806A2 (en
Original Assignee
Brand Affinity Technologies, Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US12/466,091 external-priority patent/US9633505B2/en
Application filed by Brand Affinity Technologies, Inc. filed Critical Brand Affinity Technologies, Inc.
Priority to EP10775618.1A priority Critical patent/EP2430823A4/en
Priority to CA2793726A priority patent/CA2793726A1/en
Publication of WO2010132806A2 publication Critical patent/WO2010132806A2/en
Publication of WO2010132806A3 publication Critical patent/WO2010132806A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251—Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/27—Server based end-user applications
    • H04N21/274—Storing end-user multimedia data in response to end-user request, e.g. network recorder
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/8106—Monomedia components thereof involving special audio data, e.g. different tracks for different languages
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/85—Assembly of content; Generation of multimedia applications
    • H04N21/854—Content authoring

Abstract

A method of creating and delivering an on-demand audio asset for inclusion in a creative is described. The method includes the steps of accessing a central processing environment, requesting at least one recording of at least a portion of an audio transmission generated from a communication device, generating at least one audio asset, adding the audio asset to a pool of related assets stored in a vault connected to the central processing environment, selecting the generated audio asset and at least one other related asset from the pool of related assets to form a creative, then requesting delivery of the creative to another communication device, and finally delivering the creative to the other communication device. The method is performed in part by a creative composition engine, which is also described. The engine includes a central processing environment having a processor, a digital recorder and a digital asset storage vault.
PCT/US2010/034957 2009-05-14 2010-05-14 System and method for on-demand delivery of audio content for use with entertainment creatives WO2010132806A2 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
EP10775618.1A EP2430823A4 (en) 2009-05-14 2010-05-14 System and method for on-demand delivery of audio content for use with entertainment creatives
CA2793726A CA2793726A1 (en) 2009-05-14 2010-05-14 System and method for on-demand delivery of audio content for use with entertainment creatives

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US12/466,091 2009-05-14
US12/466,091 US9633505B2 (en) 2007-09-07 2009-05-14 System and method for on-demand delivery of audio content for use with entertainment creatives

Publications (2)

Publication Number Publication Date
WO2010132806A2 WO2010132806A2 (en) 2010-11-18
WO2010132806A3 true WO2010132806A3 (en) 2011-03-17

Family

ID=43085606

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2010/034957 WO2010132806A2 (en) 2009-05-14 2010-05-14 System and method for on-demand delivery of audio content for use with entertainment creatives

Country Status (3)

Country Link
EP (1) EP2430823A4 (en)
CA (1) CA2793726A1 (en)
WO (1) WO2010132806A2 (en)

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20060287916A1 (en) * 2005-06-15 2006-12-21 Steven Starr Media marketplaces
US20080162281A1 (en) * 2006-12-28 2008-07-03 Marc Eliot Davis System for creating media objects including advertisements

Family Cites Families (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20090112715A1 (en) * 2007-10-31 2009-04-30 Ryan Steelberg Engine, system and method for generation of brand affinity content
US7899915B2 (en) * 2002-05-10 2011-03-01 Richard Reisman Method and apparatus for browsing using multiple coordinated device sets
WO2007064640A2 (en) * 2005-11-29 2007-06-07 Google Inc. Detecting repeating content in broadcast media
US9852430B2 (en) * 2006-10-03 2017-12-26 Microsoft Technology Licensing, Llc Dynamic generation of advertisement text
US8582127B2 (en) * 2006-12-20 2013-11-12 Microsoft Corporation Updating old media with configurable entities
US20080235087A1 (en) * 2007-03-20 2008-09-25 Sbc Knowledge Ventures L.P. System and method for presenting alternative advertising data
US20080235104A1 (en) * 2007-03-21 2008-09-25 At&T Knowledge Ventures, Lp System and method to promote electronic assets
US20090112714A1 (en) * 2007-10-31 2009-04-30 Ryan Steelberg Engine, system and method for generation of brand affinity content

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20060287916A1 (en) * 2005-06-15 2006-12-21 Steven Starr Media marketplaces
US20080162281A1 (en) * 2006-12-28 2008-07-03 Marc Eliot Davis System for creating media objects including advertisements

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
See also references of EP2430823A4 *

Also Published As

Publication number Publication date
CA2793726A1 (en) 2010-11-18
EP2430823A2 (en) 2012-03-21
WO2010132806A2 (en) 2010-11-18
EP2430823A4 (en) 2014-03-26

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