WO2011116298A3 - Systems and methods to identify differences in spending patterns - Google Patents

Systems and methods to identify differences in spending patterns Download PDF

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Publication number
WO2011116298A3
WO2011116298A3 PCT/US2011/029021 US2011029021W WO2011116298A3 WO 2011116298 A3 WO2011116298 A3 WO 2011116298A3 US 2011029021 W US2011029021 W US 2011029021W WO 2011116298 A3 WO2011116298 A3 WO 2011116298A3
Authority
WO
WIPO (PCT)
Prior art keywords
customers
transactions
systems
methods
identify differences
Prior art date
Application number
PCT/US2011/029021
Other languages
French (fr)
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WO2011116298A2 (en
Inventor
Michelle Eng Winters
Original Assignee
Visa U.S.A. Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Visa U.S.A. Inc. filed Critical Visa U.S.A. Inc.
Priority to AU2011227095A priority Critical patent/AU2011227095B2/en
Priority to CA2791501A priority patent/CA2791501A1/en
Publication of WO2011116298A2 publication Critical patent/WO2011116298A2/en
Publication of WO2011116298A3 publication Critical patent/WO2011116298A3/en

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history

Abstract

In one aspect, a system includes a transaction handler to process transactions, a data warehouse to store data recording the transactions, and at least one processor coupled with the data warehouse and configured to identify a first set of customers who made first transactions correlated with an advertisement, identify a second set of customers not in the first set of customers, and determine a difference between a first pattern in a first set of transactions of the first set of customers and a second pattern in a second set of transactions of the second set of customers.
PCT/US2011/029021 2010-03-19 2011-03-18 Systems and methods to identify differences in spending patterns WO2011116298A2 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
AU2011227095A AU2011227095B2 (en) 2010-03-19 2011-03-18 Systems and methods to identify differences in spending patterns
CA2791501A CA2791501A1 (en) 2010-03-19 2011-03-18 Systems and methods to identify differences in spending patterns

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US31585510P 2010-03-19 2010-03-19
US61/315,855 2010-03-19
US13/050,796 2011-03-17
US13/050,796 US8639567B2 (en) 2010-03-19 2011-03-17 Systems and methods to identify differences in spending patterns

Publications (2)

Publication Number Publication Date
WO2011116298A2 WO2011116298A2 (en) 2011-09-22
WO2011116298A3 true WO2011116298A3 (en) 2011-12-08

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Family Applications (1)

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PCT/US2011/029021 WO2011116298A2 (en) 2010-03-19 2011-03-18 Systems and methods to identify differences in spending patterns

Country Status (4)

Country Link
US (1) US8639567B2 (en)
AU (1) AU2011227095B2 (en)
CA (1) CA2791501A1 (en)
WO (1) WO2011116298A2 (en)

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