WO2013170061A3 - Advertising systems and methods - Google Patents

Advertising systems and methods Download PDF

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Publication number
WO2013170061A3
WO2013170061A3 PCT/US2013/040390 US2013040390W WO2013170061A3 WO 2013170061 A3 WO2013170061 A3 WO 2013170061A3 US 2013040390 W US2013040390 W US 2013040390W WO 2013170061 A3 WO2013170061 A3 WO 2013170061A3
Authority
WO
WIPO (PCT)
Prior art keywords
search
pages
methods
advertisement
advertising systems
Prior art date
Application number
PCT/US2013/040390
Other languages
French (fr)
Other versions
WO2013170061A2 (en
Inventor
Daniel Ladvocat CINTRA
Original Assignee
Google Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc. filed Critical Google Inc.
Publication of WO2013170061A2 publication Critical patent/WO2013170061A2/en
Publication of WO2013170061A3 publication Critical patent/WO2013170061A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Abstract

A method of managing advertisements includes obtaining, by a server, a set of keywords for an advertisement campaign of an advertisement network; performing a search using at least one of the set of keywords as a search query on one or more search engines; receiving search results based on the search query from the one or more search engines, the search results comprising a plurality of pages; identifying a set of pages that participate in the advertisement network from the plurality of pages; and associating the advertisement campaign with each page of the identified set of pages.
PCT/US2013/040390 2012-05-09 2013-05-09 Advertising systems and methods WO2013170061A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US13/467,908 US20130304577A1 (en) 2012-05-09 2012-05-09 Advertising systems and methods
US13/467,908 2012-05-09

Publications (2)

Publication Number Publication Date
WO2013170061A2 WO2013170061A2 (en) 2013-11-14
WO2013170061A3 true WO2013170061A3 (en) 2013-12-27

Family

ID=49549395

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2013/040390 WO2013170061A2 (en) 2012-05-09 2013-05-09 Advertising systems and methods

Country Status (2)

Country Link
US (1) US20130304577A1 (en)
WO (1) WO2013170061A2 (en)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101813901B1 (en) * 2015-07-29 2018-01-03 성 완 김 Online advertising method using a free advertising website

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7092901B2 (en) * 1999-05-28 2006-08-15 Overture Services, Inc. System and method for influencing a position on a search result list generated by a computer network search engine

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US5913208A (en) * 1996-07-09 1999-06-15 International Business Machines Corporation Identifying duplicate documents from search results without comparing document content
US6873974B1 (en) * 1999-08-17 2005-03-29 Citibank, N.A. System and method for use of distributed electronic wallets
US20040054589A1 (en) * 2001-06-14 2004-03-18 Nicholas Frank C. Method and system for providing network based target advertising and encapsulation
EP1497756A4 (en) * 2002-04-01 2006-07-12 Overture Services Inc Displaying paid search listings in proportion to advertiser spending
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WO2005031589A1 (en) * 2003-09-23 2005-04-07 Marchex, Inc. Performance-based online advertising system and method
US20050065844A1 (en) * 2003-09-24 2005-03-24 Yahoo! Inc. System and method for managing an advertising campaign on a network
US20050137939A1 (en) * 2003-12-19 2005-06-23 Palo Alto Research Center Incorporated Server-based keyword advertisement management
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KR100458459B1 (en) * 2004-01-27 2004-11-26 엔에이치엔(주) Method for offering a search-word advertisement and generating a search result list in response to the search-demand of a searcher and a system thereof
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KR100906925B1 (en) * 2007-04-26 2009-07-10 엔에이치엔비즈니스플랫폼 주식회사 Method for recommending advertisement keyword depending on a keyword recommending reference and system thereof
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Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
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Also Published As

Publication number Publication date
WO2013170061A2 (en) 2013-11-14
US20130304577A1 (en) 2013-11-14

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