WO2015009936A3 - System and method for media spend attached to network offers - Google Patents

System and method for media spend attached to network offers Download PDF

Info

Publication number
WO2015009936A3
WO2015009936A3 PCT/US2014/047039 US2014047039W WO2015009936A3 WO 2015009936 A3 WO2015009936 A3 WO 2015009936A3 US 2014047039 W US2014047039 W US 2014047039W WO 2015009936 A3 WO2015009936 A3 WO 2015009936A3
Authority
WO
WIPO (PCT)
Prior art keywords
publisher
media spend
receiving
attached
offering
Prior art date
Application number
PCT/US2014/047039
Other languages
French (fr)
Other versions
WO2015009936A2 (en
Inventor
Kenneth J. KALB
Mark J. Schwartz
Thomas H. Buscher
Original Assignee
Analog Analytics, Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US13/946,904 external-priority patent/US20140164110A1/en
Application filed by Analog Analytics, Inc. filed Critical Analog Analytics, Inc.
Publication of WO2015009936A2 publication Critical patent/WO2015009936A2/en
Publication of WO2015009936A3 publication Critical patent/WO2015009936A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements

Abstract

The system provides a method and apparatus for attaching media spend to an offer to be published by one or more publishers, In one embodiment the system allows an offering publisher to attach media spend to an offer that is available to one or more receiving publishers, such as through a syndicate network. The attached media spend may include an agreement to buy advertising space on the publishing platform of a receiving publisher. In one embodiment, the attached media spend may allow a receiving publisher to have the right to advertising space on the publishing platform of the offering publisher. In one embodiment, the attached media spend is a combination of an offer to buy space of a receiving pubisher and to provide space to the receiving publisher on the publishing platform of the offering publisher.
PCT/US2014/047039 2013-07-19 2014-07-17 System and method for media spend attached to network offers WO2015009936A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US13/946,904 US20140164110A1 (en) 2008-01-17 2013-07-19 System and method for media spend attached to network offers
US13/946,904 2013-07-19

Publications (2)

Publication Number Publication Date
WO2015009936A2 WO2015009936A2 (en) 2015-01-22
WO2015009936A3 true WO2015009936A3 (en) 2015-11-12

Family

ID=52346847

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2014/047039 WO2015009936A2 (en) 2013-07-19 2014-07-17 System and method for media spend attached to network offers

Country Status (1)

Country Link
WO (1) WO2015009936A2 (en)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10475068B2 (en) 2017-07-28 2019-11-12 OwnLocal Inc. Systems and methods of generating digital campaigns

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20080103883A1 (en) * 2006-10-25 2008-05-01 Google Inc. Providing Feedback to an Offer for Advertising Space
US7752190B2 (en) * 2005-12-21 2010-07-06 Ebay Inc. Computer-implemented method and system for managing keyword bidding prices
US8069083B2 (en) * 2007-08-08 2011-11-29 Yahoo! Inc. Pay-per-action system for selling advertisements
US20120271697A1 (en) * 2011-04-25 2012-10-25 Mastercard International, Inc. Methods and systems for offer and dynamic gift verification and redemption
US8442860B2 (en) * 2000-06-07 2013-05-14 Pt 259, Llc Client system displaying reciprocal link

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8442860B2 (en) * 2000-06-07 2013-05-14 Pt 259, Llc Client system displaying reciprocal link
US7752190B2 (en) * 2005-12-21 2010-07-06 Ebay Inc. Computer-implemented method and system for managing keyword bidding prices
US20080103883A1 (en) * 2006-10-25 2008-05-01 Google Inc. Providing Feedback to an Offer for Advertising Space
US8069083B2 (en) * 2007-08-08 2011-11-29 Yahoo! Inc. Pay-per-action system for selling advertisements
US20120271697A1 (en) * 2011-04-25 2012-10-25 Mastercard International, Inc. Methods and systems for offer and dynamic gift verification and redemption

Also Published As

Publication number Publication date
WO2015009936A2 (en) 2015-01-22

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