WO2017028095A1 - Method and data processing system for identifying user interest according to website browsing time - Google Patents

Method and data processing system for identifying user interest according to website browsing time Download PDF

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Publication number
WO2017028095A1
WO2017028095A1 PCT/CN2015/087138 CN2015087138W WO2017028095A1 WO 2017028095 A1 WO2017028095 A1 WO 2017028095A1 CN 2015087138 W CN2015087138 W CN 2015087138W WO 2017028095 A1 WO2017028095 A1 WO 2017028095A1
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website
user
time
interest
label
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PCT/CN2015/087138
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French (fr)
Chinese (zh)
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常平
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常平
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Priority to PCT/CN2015/087138 priority Critical patent/WO2017028095A1/en
Publication of WO2017028095A1 publication Critical patent/WO2017028095A1/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor

Definitions

  • the invention belongs to the field of home appliances, and in particular relates to a method and a data processing system for identifying user interests according to website browsing time.
  • the user narrows the field of view according to the inertia.
  • the user often knows for a long time before he knows it;
  • the search engine In the second way, although the user can rely on the search engine, it is limited to factors such as keyword ranking and excessive search results. After the user inputs a keyword, the search result is often swayed, so that the website required by the user is drowned in the information. In the stream.
  • the defects of the two methods are based on the user's customization of the information they want, rather than the active recognition of the system.
  • Embodiments of the present invention provide a method for identifying user interests according to website browsing time, and the purpose is to Aiming at the defects of current system identification of user interest, a solution is proposed to make the system more active and intelligent in user interest recognition.
  • a method for identifying user interests based on website browsing time including the following steps:
  • the content corresponding to the specific label is set as the interest of the user.
  • the embodiment of the invention further provides a data processing system, including:
  • a recording unit configured to record a corresponding label preset by each website
  • An interest identification unit whose input ends are respectively connected to the output end of the recording unit and the output end of the statistical unit, and is used when the user browses the website with the specific label for more than the time when the user browses the website with other labels.
  • the content corresponding to the specific tag is set as the user's interest.
  • the invention allows the system to automatically recognize the user's interest by monitoring the user's browsing time for a certain website or a certain type of website and comparing the browsing time of the user with other websites.
  • FIG. 1 is a schematic flowchart of a method for identifying user interests according to website browsing time according to an embodiment of the present invention
  • FIG. 2 is a schematic structural diagram of a data processing system according to an embodiment of the present invention.
  • Figure 1 is a diagram of an embodiment of the invention. A schematic diagram of a method for identifying a user's interest based on the browsing time of the website. For the convenience of description, only the parts related to the embodiment of the present invention are shown.
  • step S101 the corresponding tabs preset by each website are recorded.
  • the 'game' can be preset to its corresponding label on the tgbus.com website.
  • 'literature' is preset as its corresponding label.
  • the nature of the website can be located by setting a label, in order to prepare for subsequent implementations of similar website push, advertisement access and the like.
  • the statistical method can be the absolute time for the user to open the website, but considering the case where the user leaves the computer without closing the website, the absolute time for the user to open the website and the frequency of the user clicking and operating the website can be considered.
  • the number of clicks and operations on the website by the user is greater than a certain threshold, the user is deemed to be browsing the website. time.
  • step S103 The content corresponding to the specific tag is set as the user's interest when the time when the user browses the website with the specific tag is greater than the time when the user browses the website with the other tag exceeds a certain threshold.
  • the invention allows the system to automatically recognize the user's interest by monitoring the user's browsing time for a certain website or a certain type of website and comparing the browsing time of the user with other websites.
  • FIG. 2 is a schematic structural diagram of a data processing system according to an embodiment of the present invention, where the data processing system includes:
  • a recording unit 21 configured to record a corresponding label preset by each website
  • the statistical unit 22 is used for counting and recording the time when the user browses the website
  • the interest recognition unit 23 has its input end and the output end of the recording unit 21 and the statistical unit 22, respectively.
  • the output connection is configured to set the content corresponding to the specific tag as the user's interest when the time when the user browses the website with the specific tag is greater than the time when the user browses the website with the other tag exceeds a certain threshold.
  • the working principle is: the recording unit 21 records the corresponding label preset by each website; the statistical unit 22 Count and record the time when users browse the website, interest identification unit 23 When the time when the user browses the website with the specific label is greater than the time when the user browses the website with the other label exceeds a certain threshold, the content corresponding to the specific label is set as the interest of the user.
  • the invention allows the system to automatically recognize the user's interest by monitoring the user's browsing time for a certain website or a certain type of website and comparing the browsing time of the user with other websites.

Abstract

Provided are a method and data processing system for identifying a user's interest according to the time a website is browsed, said method comprising: recording preset labels corresponding to websites (S101); counting and recording the time that a user browses a website (S102); if the time that the user browses a website having a specific label exceeds by a specific threshold the time that the user browses a website having another label, then setting the content corresponding to said specific label as an interest of the user (S103). The time that a user browses a certain website or certain type of website is monitored, and is compared to the time the user browses another website; thus the system automatically identifies the user's interests.

Description

根据网站浏览时间识别用户兴趣的方法和数据处理系统  Method and data processing system for identifying user interests based on website browsing time 技术领域Technical field
本发明属于家电领域,尤其是涉及一种 根据网站浏览时间识别用户兴趣的方法和数据处理系统 。  The invention belongs to the field of home appliances, and in particular relates to a method and a data processing system for identifying user interests according to website browsing time.
背景技术Background technique
现有技术中,人们上网查找自己感兴趣的专利完整一般基于两个途径:1、要么根据习惯,浏览其每天上的网站;2、要么利用搜索引擎,通过关键字查找相关的主题网站。 In the prior art, people looking for the patents they are interested in are generally based on two ways: 1. They browse their websites on a daily basis according to their habits; 2. They either use search engines to find related topic websites through keywords.
当前的这两种上网方式都有缺陷: The current two methods of accessing the Internet are flawed:
第一种方式中,用户根据惯性,同时也使视野狭窄,当出现了更好的同类专题网站时,用户往往很长一段时间后方才后知后觉; In the first way, the user narrows the field of view according to the inertia. When there is a better similar topic website, the user often knows for a long time before he knows it;
第二种方式中,用户虽然可以依赖搜索引擎,但限于关键词排名、搜索结果过多等因素,用户输入一个关键词后,搜索结果往往沙石俱下,使得用户所需的网站淹没在信息流中。 In the second way, although the user can rely on the search engine, it is limited to factors such as keyword ranking and excessive search results. After the user inputs a keyword, the search result is often swayed, so that the website required by the user is drowned in the information. In the stream.
统一来看,两种方式的缺陷都是基于用户对自己想要得到的信息的自定义,而不是系统的主动识别。 In terms of unification, the defects of the two methods are based on the user's customization of the information they want, rather than the active recognition of the system.
综上,针对于当前系统对用户兴趣识别的缺陷,特提出一个解决方案,以便于系统在用户兴趣识别方面更加主动和智能化。 In summary, in view of the shortcomings of the current system for user interest identification, a solution is proposed to make the system more active and intelligent in user interest identification.
技术问题technical problem
本发明实施例提供了 一种 根据网站浏览时间识别用户兴趣的方法 , 目的在于 针对于当前系统对用户兴趣识别的缺陷,特提出一个解决方案,以便于系统在用户兴趣识别方面更加主动和智能化。  Embodiments of the present invention provide a method for identifying user interests according to website browsing time, and the purpose is to Aiming at the defects of current system identification of user interest, a solution is proposed to make the system more active and intelligent in user interest recognition.
技术解决方案Technical solution
本发明是这样实现的: 一种 根据网站浏览时间识别用户兴趣的方法,包括以下步骤: The present invention is implemented as follows: A method for identifying user interests based on website browsing time, including the following steps:
记录各网站预设的对应标签; Record the corresponding labels preset by each website;
统计并记录用户浏览网站的时间; Count and record when users browse the site;
当用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。 When the time when the user browses the website with the specific label is greater than the time when the user browses the website with the other label exceeds a certain threshold, the content corresponding to the specific label is set as the interest of the user.
本发明实施例还提供了一种 数据处理系统 ,包括: The embodiment of the invention further provides a data processing system, including:
记录单元,用于记录各网站预设的对应标签; a recording unit, configured to record a corresponding label preset by each website;
统计单元,用于统计并记录用户浏览网站的时间; A statistical unit for counting and recording the time when users browse the website;
兴趣识别单元,其输入端分别与所述记录单元的输出端以及所述统计单元的输出端连接,用于在用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。 An interest identification unit, whose input ends are respectively connected to the output end of the recording unit and the output end of the statistical unit, and is used when the user browses the website with the specific label for more than the time when the user browses the website with other labels. At the threshold, the content corresponding to the specific tag is set as the user's interest.
有益效果Beneficial effect
该发明通过监控用户对某一网站或某一类网站的浏览时间,并跟用户对其他网站的浏览时间对比,从而让系统自动识别用户的兴趣。 The invention allows the system to automatically recognize the user's interest by monitoring the user's browsing time for a certain website or a certain type of website and comparing the browsing time of the user with other websites.
附图说明DRAWINGS
图 1 是本发明实施例提供的 一种 根据网站浏览时间识别用户兴趣的方法 的流程示意图 ; FIG. 1 is a schematic flowchart of a method for identifying user interests according to website browsing time according to an embodiment of the present invention;
图 2 是本发明实施例提供的数据处理系统的结构示意图。 FIG. 2 is a schematic structural diagram of a data processing system according to an embodiment of the present invention.
本发明的实施方式Embodiments of the invention
为了使本发明的目的、技术方案及优点更加清楚明白,以下结合附图及实施例,对本发明进行进一步详细说明。应当理解,此处所描述的具体实施例仅仅用以解释本发明,并不用于限定本发明。 The present invention will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
图 1 是发明实施例提供的 一种 根据网站浏览时间识别用户兴趣的方法的流程示意图,为了便于说明,只示出了与本发明实施例相关的部分。 Figure 1 is a diagram of an embodiment of the invention. A schematic diagram of a method for identifying a user's interest based on the browsing time of the website. For the convenience of description, only the parts related to the embodiment of the present invention are shown.
在步骤 S101 中 记录各网站预设的对应标签。 In step S101, the corresponding tabs preset by each website are recorded.
在本实施例中,可在 tgbus.com 网站上,将'游戏'预设为其对应标签,在 tianyaluntan.com 网站上,将'文学'预设为其对应标签。 In this embodiment, the 'game' can be preset to its corresponding label on the tgbus.com website. On the tianyaluntan.com website, 'literature' is preset as its corresponding label.
同时作为一种互联网生态模式,可以通过设置标签的方式定位网站的性质,以为后续的类似网站推送、广告接入等功能的实现做准备。 At the same time, as an Internet ecological model, the nature of the website can be located by setting a label, in order to prepare for subsequent implementations of similar website push, advertisement access and the like.
在步骤 S102 中,统计并记录用户浏览网站的时间。该统计方式可以是用户开启网站的绝对时间,但考虑到用户离开电脑而未关闭网站的情况,可以综合考虑用户开启网站的绝对时间,以及用户对网站进行点击、操作的频率,当在一定时间内用户对网站点击、操作的次数大于一定阈值时,方认定为用户浏览网站 的时间。 At step S102 In, count and record when users browse the site. The statistical method can be the absolute time for the user to open the website, but considering the case where the user leaves the computer without closing the website, the absolute time for the user to open the website and the frequency of the user clicking and operating the website can be considered. When the number of clicks and operations on the website by the user is greater than a certain threshold, the user is deemed to be browsing the website. time.
在步骤 S103 中,当用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。 In step S103 The content corresponding to the specific tag is set as the user's interest when the time when the user browses the website with the specific tag is greater than the time when the user browses the website with the other tag exceeds a certain threshold.
这样就使得系统自动识别了用户上网的关注点和兴趣点。 This allows the system to automatically identify the points of interest and points of interest of the user.
该发明通过监控用户对某一网站或某一类网站的浏览时间,并跟用户对其他网站的浏览时间对比,从而让系统自动识别用户的兴趣。 The invention allows the system to automatically recognize the user's interest by monitoring the user's browsing time for a certain website or a certain type of website and comparing the browsing time of the user with other websites.
图 2 是本发明实施例提供的一种 数据处理系统 的结构示意图,该数据处理系统包括 : 2 is a schematic structural diagram of a data processing system according to an embodiment of the present invention, where the data processing system includes:
记录单元 21 ,用于记录各网站预设的对应标签; a recording unit 21, configured to record a corresponding label preset by each website;
统计单元 22 ,用于统计并记录用户浏览网站的时间; The statistical unit 22 is used for counting and recording the time when the user browses the website;
兴趣识别单元 23 ,其输入端分别与所述记录单元 21 的输出端以及所述统计单元 22 的输出端连接,用于在用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。 The interest recognition unit 23 has its input end and the output end of the recording unit 21 and the statistical unit 22, respectively. The output connection is configured to set the content corresponding to the specific tag as the user's interest when the time when the user browses the website with the specific tag is greater than the time when the user browses the website with the other tag exceeds a certain threshold.
其工作原理是:记录单元 21 记录各网站预设的对应标签;统计单元 22 统计并记录用户浏览网站的时间,兴趣识别单元 23 在用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。 The working principle is: the recording unit 21 records the corresponding label preset by each website; the statistical unit 22 Count and record the time when users browse the website, interest identification unit 23 When the time when the user browses the website with the specific label is greater than the time when the user browses the website with the other label exceeds a certain threshold, the content corresponding to the specific label is set as the interest of the user.
该发明通过监控用户对某一网站或某一类网站的浏览时间,并跟用户对其他网站的浏览时间对比,从而让系统自动识别用户的兴趣。 The invention allows the system to automatically recognize the user's interest by monitoring the user's browsing time for a certain website or a certain type of website and comparing the browsing time of the user with other websites.
以上仅为本发明的较佳实施例而已,并不用以限制本发明,凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等,均应包含在本发明的保护范围之内。 The above are only the preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalents, and improvements made within the spirit and scope of the present invention should be included in the scope of the present invention. Inside.

Claims (2)

  1. 一种根据网站浏览时间识别用户兴趣的方法 ,其特征在于,所述方法包括如下步骤: A method for identifying user interests according to website browsing time, characterized in that the method comprises the following steps:
    记录各网站预设的对应标签;Record the corresponding labels preset by each website;
    统计并记录用户浏览网站的时间;Count and record when users browse the site;
    当用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。When the time when the user browses the website with the specific label is greater than the time when the user browses the website with the other label exceeds a certain threshold, the content corresponding to the specific label is set as the interest of the user.
  2. 一种 数据处理系统 ,其特征在于,所述 数据处理系统 包括:A data processing system, characterized in that the data processing system comprises:
    记录单元,用于记录各网站预设的对应标签;a recording unit, configured to record a corresponding label preset by each website;
    统计单元,用于统计并记录用户浏览网站的时间;A statistical unit for counting and recording the time when users browse the website;
    兴趣识别单元,其输入端分别与所述记录单元的输出端以及所述统计单元的输出端连接,用于在用户浏览带特定标签的网站的时间大于用户浏览带其他标签的网站的时间超过一定阈值时,将所述特定标签对应的内容设定为用户的兴趣。An interest identification unit, whose input ends are respectively connected to the output end of the recording unit and the output end of the statistical unit, and is used when the user browses the website with the specific label for more than the time when the user browses the website with other labels. At the threshold, the content corresponding to the specific tag is set as the user's interest.
PCT/CN2015/087138 2015-08-16 2015-08-16 Method and data processing system for identifying user interest according to website browsing time WO2017028095A1 (en)

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Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20080040221A1 (en) * 2006-08-08 2008-02-14 Google Inc. Interest Targeting
CN102799662A (en) * 2012-07-10 2012-11-28 北京奇虎科技有限公司 Method, device and system for recommending website
CN103997507A (en) * 2013-02-20 2014-08-20 腾讯科技(深圳)有限公司 Information push method and apparatus
CN104199874A (en) * 2014-08-20 2014-12-10 哈尔滨工程大学 Webpage recommendation method based on user browsing behaviors

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20080040221A1 (en) * 2006-08-08 2008-02-14 Google Inc. Interest Targeting
CN102799662A (en) * 2012-07-10 2012-11-28 北京奇虎科技有限公司 Method, device and system for recommending website
CN103997507A (en) * 2013-02-20 2014-08-20 腾讯科技(深圳)有限公司 Information push method and apparatus
CN104199874A (en) * 2014-08-20 2014-12-10 哈尔滨工程大学 Webpage recommendation method based on user browsing behaviors

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