The present invention discloses a method, program product and system for controlling pricing of a product or service using a markdown profile. The method includes: selecting a markdown profile to be used for the product or service, selecting a retail price for the product or service, acquiring updated...http://www.google.de/patents/US7996330?utm_source=gb-gplus-sharePatent US7996330 - Automated system for generating proposed markdown strategy and tracking results of proposed markdown