Techniques for implementing a computer-implemented, multi-party merchandizing service. This service engenders a buying experience that parallels the best aspects of an "in-store" buying experience, but engenders other aspects which can be advantageously provided by a computer system, such as the shopper...http://www.google.de/patents/US6473738?utm_source=gb-gplus-sharePatent US6473738 - Multiple-person buying information system with application to on-line merchandizing
