A system where collateral information in a file or image is used together with information concerning a particular user's characteristics to direct a user to a particular web site. A user is direct to a web site and presented with information based both upon the original collateral information and information...http://www.google.de/patents/US20050192933?utm_source=gb-gplus-sharePatent US20050192933 - Collateral data combined with user characteristics to select web site