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With deft and adaptable pricing strategies, companies can thrive through economic uncertainty. 71% of consumers expect companies to deliver personalized ...
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May 27, 2020 · It's time for brand strategy to “go electric.” Three sources of strength. Strong brands consistently outperform the market. The world's 40 ...
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Reimagining marketing | Growth, Marketing & Sales - McKinsey
www.mckinsey.com › our-insights › rei...
As digital marketing expands consumers' choices, companies are learning to drive customer loyalty—and growth—by pooling data within an ecosystem of brands.
Mar 1, 2015 · Stage 2: Low growth but high profits. To promote growth, companies should focus on building capabilities in branding, strategic marketing, ...
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We help companies strengthen their marketing capabilities by advising on digital processes, analytics, pricing, channel and sales management, and branding.
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Learn how we help companies strengthen their marketing capabilities by advising them on digital processes, analytics, pricing, channel and sales management, and ...
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Feb 12, 2021 · Full-funnel marketing harnesses the full range of marketing capabilities to drive growth.
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