Create a B2B buying journey that drives more profitable purchase decisions. Our research reveals that 75% of B2B buyers prefer a rep-free sales experience.

Learn how the world of B2B buying and selling is changing, and what those changes mean for sales leaders and their teams.

Mar 3, 2023 · Anticipate the 2023 software market trends and learn how to tailor your marketing and sales strategies to the needs of software buyers.

Download our special report today on B2B buying journey & learn how it is changing, and what those changes mean for your sales strategy.

Aug 1, 2024 · Actionable insights. Not only is Gartner research unbiased, it also contains key take-aways and recommendations for impactful next steps.

Feb 1, 2019 · Sales leaders should anticipate and prepare their sales organization for the most important changes in buying behaviors.

Aug 29, 2023 · The B2B buyer journey is the process during which a company evaluates and finally purchases your product or service.

Eighty-three percent of B2B buyers say they prefer ordering or paying through digital commerce, according to Gartner, Inc.