Would you buy a house from a magazine publisher? How about if that magazine were Dwell, a publication that’s been an arbiter of good design and living well since it debuted at the start of the millennium? If your answer is “yes,” then today is your lucky day, as Dwell is now officially in the home-building business.
On September 20, Dwell unveiled the Dwell House, a prefab ADU (accessory dwelling unit, better known as an in-law suite) that’s meant to live in the backyard of an existing home. The 540-square-foot, one-bedroom home is fully constructed off-site by Dwell’s partner on the project, west coast ADU specialist Abodu, and then delivered and installed in your backyard after Abodu pulls all necessary permits for you.
While Abodu already offers a number of similar prefab ADUs, including a one-bedroom option, the Dwell House stands apart thanks to its refinement (the home itself was designed by Danish studio Norm Architects). Naturally, the publisher worked with brands it loves to outfit the home with designer fixtures and custom touches, like a curbless shower with wraparound tile in the bathroom, concealed appliances for the full kitchen and a 12-foot folding glass wall from NanaWall.
If you’re looking for a traditional in-law suite, a guest house or even a standalone home office, then the appeal of the Dwell House is clear. But the question remains: Why is a publisher like Dwell even getting into building homes in the first place? According to the magazine’s Editor-in-Chief William Hanley, it all has to do with the media company putting its money where its mouth is, so to speak. “We introduced the Dwell House because we not only want to cover design that responds to contemporary life — we want to make it a reality out there in the world,” Hanley said in a statement.
“We want people to be able to add more well-designed space to their homes in the easiest possible way,” Hanley tells Gear Patrol of Dwell’s ultimate goal of producing the Dwell House. “The design part is key, and it’s where Dwell‘s expertise comes in. We’ve seen hundreds of ADU plans over the years, and we know what works and what doesn’t. And with Norm Architects we’ve had a great partner in turning that expertise into a home that’s thought through down to every detail — and it also looks great in any backyard.”