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Instagram and Contemporary Image

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Millions of people around the world today use digital tools and platforms to create and share sophisticated cultural artifacts. This book focuses on one such platform: Instagram. It places Instagram image culture within a rich cultural and historical context, including history of photography, cinema, graphic design, and social media, contemporary design trends, music video, and k-pop. At the same it uses Instagram as a window into the identities of first truly global generation connected by common social media platforms, programming languages, and visual aesthetics. The book demonstrates how humanistic close reading and computational analysis of large datasets can work together by drawing on the work in Manovich's Cultural Analytics Lab with 16 million Instagram photos shared in 17 large cities worldwide since 2012.

"Instagram and Contemporary Image" is a new book by Lev Manovich.
http://manovich.net/content/04-projec...

This first in-depth study of Instagram combines methods from art history, media studies, and data science, and draws on computational analysis of 16 million Instagram photos shared in 17 global cities since 2012. The data collection and analysis were performed in Manovich's Cultural Analytics Lab in the Qualcomm Institute (UCSD Division of the California Institute for Telecommunications and Information Technology).

The four parts of the book were written between 12/20/2015 and 12/26/2016 and posted online as they were completed. The final version available as a single PDF combines revised versions of these chapters, an Introduction (written in 08/2017 - essentially it is a new chapter), and an Appendix. It is released in 09/2017:


All text is available under Attribution-NonCommercial-NoDerivatives 4.0 International Creative Commons license.

Copyrights:
All text is available under Attribution-NonCommercial-NoDerivatives 4.0
International Creative Commons license.
Images copyright belongs to their respective authors.

148 pages, ebook

First published September 1, 2017

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About the author

Lev Manovich

37 books62 followers
Dr. Lev Manovich is the author and editor of 13 books including Theories of Software Culture, Instagram and Contemporary Image, Software Takes Command, and The Language of New Media which was described as "the most suggestive and broad ranging media history since Marshall McLuhan." He was included in the list of "25 People Shaping the Future of Design" in 2013 and the list of "50 Most Interesting People Building the Future" in 2014. Manovich is a Professor of Computer Science at The Graduate Center, CUNY, and a Director of the Cultural Analytics Lab that pioneered analysis of visual culture using computational methods.

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